I have never even heard of them. The sheets are 100% organic cotton. They look nice. Please post what you think about them if you buy a set. I also hate cheap sheets & always looking for nice sheets.
I bought a set of Bamboo sheets from Cariloha & a set of flannel sheets from Lands End. They were both expensive but I waited & ordered them during their black friday sales. Boll & Branch just had 25% off during their black friday cyber monday sales.
There is a 50% off coupon for your 1st order from them listed on RetailMeNot you could try it & see it works. Hard to believe they would give 50% off. Just search Boll & Branch on RetailMeNot to find it.