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Respected Contributor
Posts: 2,429
Registered: ‎07-12-2010

@KathyPet wrote:

QVC has made some limited forays into men's fashion in the past.  Regis Philbin had a line of men's wear on QVC for a while.  OBviously it didn't sell because it did not last long although the items I saw looked quite nice.  My husband would never have bought anything from a shopping channel although he did purchase from Lands End and LL Bean catalogs


Yes, Regis had a line called Beau Brummell on QVC in 1997 and Dave King was the host of the first show. I don't believe there were many shows after that. In 2005, QVC partnered with Jos. A. Bank to offer a mens' shop on QVC.com. There were on-air promos but never any shows on air, and the online shop didn't last long. From time to time QVC showed mens'  jewelry or a Stan Herman robe, but you don't see that on-air anymore. Although QVC UK had plenty of mens' items offered on the front page of their website a few days ago, you never see that here. 

Esteemed Contributor
Posts: 5,660
Registered: ‎03-09-2010

SO my point is that they tried a line of men's clothing.  it was not a success and they dropped it so why should they do it again. OBviously not enough support for it.

Respected Contributor
Posts: 3,972
Registered: ‎02-20-2016

I personally do not know any men who are that into shopping.