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03-28-2018 11:17 AM
The hosts are told to do this by the powers that be. Most of the younger hosts speak in a pretty excited manner, ramped up, etc. Why do some think they are just ignoring what the consumer wants to hear? They are doing exactly what has been proven to sell period. Annoying to some or not, I wouldn't blame the hosts. It won't change.
03-28-2018 11:35 AM
Well, again, the "ramped up enthusiasm", "neuro linguistics" or whatever, the problem whoever the powers that be don't get, is that their interpretation of "enthusiasm" whether on the news, on ads, on shopping channels, is not translating to their viewers as "enthusiasm", rather its many turning the channel or turning it all off, or yelling shut up and other choice invectives at the t.v. or however we are watching.
They needed to go back to the drawing board decades ago to "ramp up sales", instead of making a lot of us feel like anxious nervous wrecks from watching these play-acting yelling antics!
And that's my opinion and I'm sticking to it!🤪 😵
03-28-2018 11:40 AM
I'd been bothered somewhat by the same thing -- talking over each other. Love all the hosts but some HAVE to interrupt - and ALL continue to tell us how many thousands have been ordered - and WE DON'T CARE! We're not at a county fair listening to a hawker selling mops!!
03-28-2018 11:42 AM
@CalminHeartwrote:I agree with OP. However, my guess is they are trying to amp up the enthusiasm for the product and doing what they are told.
Yes. That's exactly it. Talking over each other in any venue has always annoyed me, but on a shopping channel it's pretty easy to just go online. I do that no matter what the sales hype is so I can read reviews and product info before ordering. No biggie.
03-28-2018 01:42 PM
I agree on the manners. But it seems that they really dont care about the sales otherwise they would be doing something about it. I also feel like if you dont let the host know then they think its ok to do it again becausethey think it doesnt offend anyone.
03-28-2018 01:43 PM
One question - why can some hosts manage to speak clearly and slowly, not interrupt the vendors, and manage the ear piece? I encourage viewers to watch Katie McGee, IMO, she is flawless and a newbie, at that. It can be done, she is proof.
03-28-2018 02:46 PM - edited 03-28-2018 05:39 PM
@on the baywrote:Well, again, the "ramped up enthusiasm", "neuro linguistics" or whatever, the problem whoever the powers that be don't get, is that their interpretation of "enthusiasm" whether on the news, on ads, on shopping channels, is not translating to their viewers as "enthusiasm", rather its many turning the channel or turning it all off, or yelling shut up and other choice invectives at the t.v. or however we are watching.They needed to go back to the drawing board decades ago to "ramp up sales", instead of making a lot of us feel like anxious nervous wrecks from watching these play-acting yelling antics!
And that's my opinion and I'm sticking to it!🤪 😵
--------------------------
I agree!!! This style of "rampping up enthusiasm" does not make me watch or buy!! In fact, it has the opposite effect on me. Talking loudly, speed talking, talking over another or constantly yucking it up makes me grab the channel clicker!!!
03-28-2018 02:53 PM
It's the way you shop, not may people shot ONLY on what they are saying on the tv now. I don't anyone who does that. Most of us have our laptops or tablets open as we watch and we can easily check for the details online. Things that the hosts and vendors don't even mention now. I think because they assume if we need more information or just don't want to follow their blah blah blah, we'll look it up. It's not a lack of manners by any stretch of the imagination. They aren't socializing ..... they selling stuff.
03-28-2018 02:58 PM
@Deaniewrote:There is an entire study done on language and sound manipulation called NLP or neuro linguistics programming. It is a fascinating read and is now being used in all circles such as Politics, sales, academia etc. Sometimes, I turn off the sound and just read the captions. After reading a bit about it you may never look at sales presentations the same again. And, all the posters are correct, it is done to ramp up sales.
I know nothing about this NLP but I have common sense and it's no brainer that they talk loud to get our attention. They talk loud to get us to perk up and look at the tv and hopefully be drawn into whatever they are selling. It's why commercials are always so much louder than the tv programs. Shopping channel hosts repeat the things they want to tell us which isn't necessarily want we want to know. And that's ok because today's shoppers are savvy enough to go online and read the specs themselves. It's why I watch shopping channels on mute. If I like something or if I'm curious, I listen to the first few minutes and when they go into repeition, I mute the tv and read the specs online.
03-28-2018 04:05 PM - edited 03-29-2018 10:22 AM
@nyc1wrote:I was watching a presentation with Jimmy Coco on his Hollywood Tan product and he had just said, I have a great a little secret and great tip on using the product, and was JUST ABOUT to share his information, when the host interrupted to let us know how the product was selling and give us other useless information. She never let him get back to the great tip we would have preferred to hear. A great host would have brought him back to the tip he was about to share, if indeed someone was feeding info into her ear that she needed to immediately provide the viewers!
And, on a side note, that would be a great questions for hosts to ask guest presenters for certain products... Do you have any tips to share with our viewers?
I totally agree with what you are saying....there was another product being demonstrated I think it was a kitchen gadget that I'd never seen before.....just when the vendor was about to make an important point....the host interrupted the vendor to go through the colors for the UMPTEENTH TIME (they had already gone through colors so much I could have recited them for them)....It's just ridiculous.....and then they wonder why they get so many returns when the only info they seem to give these days are colors, or pat themselves on the back for how many have been sold. Maybe they would sell MORE if they gave the vendor time to provide important information .....![]()
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