Reply
Respected Contributor
Posts: 2,429
Registered: ‎07-12-2010

QVC registered two versions of their new slogan with the United States Patent and Trademark Office last week. The two applications are:

 

Discover Where Shopping Comes Alive™

 

and

 

Where Shopping Comes Alive™

 

What do you think?

Esteemed Contributor
Posts: 6,113
Registered: ‎04-14-2013

Catchy enough.  I like.

Cogito ergo sum
Highlighted
Honored Contributor
Posts: 24,739
Registered: ‎03-13-2010

Not very inspiring...

♥Surface of the Sun♥
Honored Contributor
Posts: 8,207
Registered: ‎10-03-2014

At least it's not anything like "Deals On The Daily."

Honored Contributor
Posts: 16,309
Registered: ‎10-09-2012

Re: New QVC slogan

[ Edited ]

I saw it on the QVC/HSN streaming service 30-second video, so it was complete with the graphics an audio.  As the completed promo -- it's pretty good.  

 

You can see it on ispotv.com.  Then enter the new full slogan in the search box. Click on the Xfinity TV spot to watch it.

Esteemed Contributor
Posts: 7,097
Registered: ‎09-05-2014

They sound like the titles of horror movies.

 

It's Alive!  It's Alive!

Honored Contributor
Posts: 14,681
Registered: ‎03-09-2010

Q can say whatever it wants but I doubt it will change showing the same dozen products, or variations of, over and over and over.

Honored Contributor
Posts: 16,684
Registered: ‎03-09-2010

I think there's no reason I should care about their slogan.

Honored Contributor
Posts: 9,116
Registered: ‎01-27-2014

Poor marketing. Sounds like a couple of Interns came up with it. If they are suggesting that shopping comes alive because it is in TV and videos, well......this isn't 1950! LOL.....I would think that QVC could afford some real marketing pros! Haha

Honored Contributor
Posts: 8,183
Registered: ‎07-26-2019

Well,  guess they may as well go with that sloan since they have most of the Hosts yell talk and act like they had to many sips of wine . The old Quality  and Value sloan  left the building sometime ago by the look of their prices and quality of goods.  .