QVC Honcho Promises New Designer Jewelry In 2016

sunshine45 · ‎03-09-2010

via the homeshoppingista blog

https://homeshoppingista.wordpress.com/2016/02/28/qvc-honcho-promises-new-designer-jewelry-in-2016/

Who loves you, baby? What other nut would be blogging about home shopping on a Saturday night?

We took a gander at the transcript of the fourth-quarter conference call that QVC’s parent, Liberty Interactive, held Friday. There must a couple of interesting tidbits, including some new jewelry “designer brands” coming to QVC. Do tell!

Here are some of QVC CEO Mike George’s comments, from the Seeking Alpha transcript.

http://seekingalpha.com/article/3936306-liberty-interactive-qvca-gregory-b-maffei-q4-2015-results-ea...

We continue to see strength in our fashion, home décor and fitness businesses in the U.S. In fashion, we had great success with proprietary designer brands such as Lori Goldstein and Isaac Mizrahi Live! We also experienced strong performance in accessories driven especially by designer footwear, and we’re seeing great strength in the fitness wearables category with Garmin and Fitbit.

Consumer electronics was up slightly with the rebound in computers, audio and cameras, and we sold a lot of drones and introduced new brands like GoPro, Amazon Echo and Microsoft Surface. That said, we do remain highly cautious about the long-term outlook for the consumer electronics category.

Jewelry continued to be soft due to weakness in our gold business. We’re refocusing our assets into better performing categories such as private label Diamonique and Affinity and we’ll be adding a number of new designer brands in 2016.

What else is up for this year?

I think as we look at 2016, I think what we’re mostly encouraged by is – and this was kind of a trend in 2015 that I think continues is a fairly broad based health across the categories.

And so, we’re not – we don’t feel like we’re overly dependent on one or two categories to drive growth, and I think we can have a fairly balanced profile. The two ‘watch-outs’ continue to be jewelry and consumer electronics.

We are working hard to try to turn the jewelry business. I don’t know that we’ve cracked the code yet, but we’ve got a number of new designers we’re introducing as well as sort of a step up in our proprietary brand.

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"The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing." - Albert Einstein

Chrystaltree2 · ‎12-08-2014

Interesting but that really isn't saying much. Sure, they would like to re-enter the jewelry business in a big way but they have to deal with the price of gold, the competition for gemstones and diamonds and the have find a way to sell it at affordable prices. That's a tall order. Time will tell if they can pull all those things together. I love Qvc but I really don't need them for jewelry. It's ok if Qvc isn't all things to all people.

Mz iMac · ‎07-26-2014

Regarding jewelry, I wish Mike would have a chit chat w/Tiffany's. I love their jewelry as well as their little blue bag w/the white string handle.

"Never argue with a fool. Onlookers may not be able to tell the difference."

Kachina624 · ‎03-10-2010

Gee, he didn't even mention vacuum cleaners, mattresses, or Wen.

New Mexico☀️Land Of Enchantment

ellaphant · ‎12-13-2010

@Mz iMac wrote:
Regarding jewelry, I wish Mike would have a chit chat w/Tiffany's. I love their jewelry as well as their little blue bag w/the white string handle.

Tiffany's wouldn't be caught dead on QVC! Puhleeze!

vac · ‎05-18-2013

@ellaphant wrote:
@Mz iMac wrote:
Regarding jewelry, I wish Mike would have a chit chat w/Tiffany's. I love their jewelry as well as their little blue bag w/the white string handle.
Tiffany's wouldn't be caught dead on QVC! Puhleeze!

My thoughts exactly! I think Tiffany's would rather go out of business than have that "chit chat."