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Honored Contributor
Posts: 16,236
Registered: ‎10-09-2012

I may be late to this, but I see today in Gourmet Holiday that QVC is now incorporating and asking for "text" testimonials in their shows.  

 

So not just phone calls into the shows anymore.  Hosts are now reading text messages as the they come in (cherry picking them of course) live on air during the show.  I'll take their word for them being real customer text messages Smiley Very Happy

 

If they have to do testimonials during the show, I'm all for this.  So much better than the cringe (my opinion) telephone calls that go into deaths, illnesses, and awkward love-fests that have nothing to do with the items sold, etc.  

Respected Contributor
Posts: 2,489
Registered: ‎08-19-2011

I agree that they couldn't possibly be any worse than those awful phone calls.

Respected Contributor
Posts: 3,469
Registered: ‎02-15-2011
I would not text in a testimonial. An alternative is they can read reviews on air.
Honored Contributor
Posts: 9,987
Registered: ‎07-12-2011

Times are changing Woman Surprised

Honored Contributor
Posts: 17,489
Registered: ‎03-11-2010

and to avoid callers asking about the bankruptcy filing on air

Honored Contributor
Posts: 16,088
Registered: ‎03-10-2010

that sounds like a great idea. Not only reduces need for extra phone line or operator....but omg, so much easier on the ears. Most of the calls were awful. Embarrassing , and orobably a nightmare for hosts at times.  One time a lady kept Kathy on air over 20 mins, no one rescued her!!!

“sometimes you have to bite your upper lip and put sunglasses on”….Bob Dylan
Esteemed Contributor
Posts: 7,252
Registered: ‎11-06-2011

I really wish they would stop wasting time with the testimonial nonsense in all forms. They already spend way too long on irrelevant information such as where you can wear a dress, what to use a serrated knife to cut, and how much their kids love every gadget or decor item (that they likely got from the host at no charge and thus have no use value investment), and some random comment from some random customer shared on air seems unlikely to influence the purchase of anyone watching the show.

 

I mean, I know reading is hard, and the reviews posted on the product pages are far from perfect—but is there some data QVC has gathered about people preferring to obtain product input from a caller chatting or a host reading to them? Weird.

 

Anyway, that's enough venting from me for now.  Smiley Happy

Esteemed Contributor
Posts: 7,538
Registered: ‎09-08-2010

@Bookplate wrote:

I agree that they couldn't possibly be any worse than those awful phone calls.


Some of those phone calls that are in the Kim Gravel shows...wow. Kim is very kind and nice to the callers.

Honored Contributor
Posts: 79,299
Registered: ‎03-10-2010

At least text reviews should eliminate tales of widowhood and surgical details and horrors.  They will give us the option of ignoring them.

New Mexico☀️Land Of Enchantment
Honored Contributor
Posts: 9,525
Registered: ‎03-30-2014

Been seeing it here and there for a while on their live channel or youtube channel.  Good if it attracts customers.