Q Talk

[Ciocia B]

Does it really take more than 10-15 minutes to present the TSV? Obviously QVC must think so because it seems that the presentations drag on longer and longer, much like HSN....yawn, yawn, yawn. And don't get me started on the hour long presentations of ONE item.....

[Group 5 minus 1]

I have said this. Most people agreed w/me.

[KYToby]

The people complaining about the length of presentations tend to be those who watch QVC for extended periods of times. Many of QVC's customers flip between channels (during commercials, for instance) and run across the presentations, generating the sales. Having longer presentations allows QVC to "catch" these customers as they flip through.

How many times have we seen thousands of products sold during an hour-long presentations (as the totals are updated). Logic dictates if people were not continuing to buy products later on in the presentations (after more than 10 or 15 minutes), QVC would move along.

As I have said before, and as many critics fail to accept, QVC is in business to make money. They primary goal is to make revenue -- not entertain us. If these extended presentations were not working, do you honestly think QVC would continue just to annoy you?

[Krimpette]

Have you ever watched an HSN TS presentation? Typically a full 30 minutes!!!!

[stevieb]

Yes, as we're regularly 'educated'... QVC has their reasons for doing things as they do, but regardless of their reasons, we still have the capacity to find twenty minute (and longer) presentations of a single item extremely boring. This is only compounded by hour long shows that dwell interminably on a single item and compounded further when virtually every show features a too-long presentation of the TSV... Regardless of why they do it and how it impacts their bottom line, there can be little argument that it's boring, whether one watches it once, all day or, like me, gets weary of it after about ten minutes and turns it off the first time. Generally speaking, it doesn't take me twenty minutes or more, several times a day, to know if an item is one I'd like to have.