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Respected Contributor
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Registered: ‎07-31-2011
I think Shawn is very intimidated by Martha I think being in her apprentice show and getting booted off first threw her off guard.
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Registered: ‎06-27-2010

@Spurt wrote:

@kaydee50 wrote:

 


@Spurt wrote:

@rms1954 wrote:

@joanne25 wrote:

Can Shawn stop talking to us like we are children? She always has annoyed me.

 


Then don't watch and listen to her.


@rms1954 

 

With QVC coming out of Chapter 11 Bankruptcy I dont think that's a good option to keep QVC in business...


Then they should hire hosts who are less polarizing.  I would watch some of the programs she's on because I may be interested in the products but cannot watch her.  Where does that help QVC??


@kaydee50 

 

Exactly thats my point....QVC used to be HOST CENTRIC emphasizing the channel as being "entertainment".... That wasn't effective financially, and now SALES are what should be priority and keeping viewers engaged and focused on the actual PRODUCTS being presented 


 

Since the future plans QVC has include much more streaming and social media platforms, the programming style won't matter for much longer.  

 

Mike George is committed to "wherever she shops" strategy, which gears toward multiple access points.  Their digital sales are currently 65% of total sales and climbing. 

 

And here is why, hosts don't matter on the web.  

 

IMG_5024.jpeg

Honored Contributor
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@Tori3569  Agree.  On air and hosting will be obsolete.

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The only time I thought a Martha Stewart presentation worked was when Alberti went to her place and QVC did a remote broadcast.  So I won't criticize Shawn much for their awkward pairing, since it was done remotely.

 

However, I could not agree more that QVC making a selling-point of Shawn dropping F bombs could not be more pathetic and off-putting.  Her brand being vulgarity is such a comedown from what QVC used to be.

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I absolutely agree that the old job function of broadcast host is history and soon to be obsolete. 

 

This is why QVC Group has challenged the role of its social media presenters within the traditional "host" job classification. 

 

I suspect that any new hires will be classified within the social media job description,  and some existing hosts may even be moved into that job description. 

 

See: QVC Group petitions NLRB to reclassify certain job categories 

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@Shelbelle wrote:

Shawn is an acquired taste, I always said same thing about Charla Rines on SHQ. You either love her or NOT !!


Yes to Charla, she was quite a character @Shelbelle 

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Registered: ‎02-27-2012

@Spurt wrote:

@rms1954 wrote:

@joanne25 wrote:

Can Shawn stop talking to us like we are children? She always has annoyed me.

 


Then don't watch and listen to her.


@rms1954 

 

With QVC coming out of Chapter 11 Bankruptcy I dont think that's a good option to keep QVC in business...Host should now understand sales are priority and shows should be focused on products rather than themselves and done in a way to keep viewers watching, not turning the channel 


 

 

@Spurt 

 

Yes, Sales Are a priority.

 

My take is Shawn Must be bringing in the numbers or she wouldn't be on so much.

 

Same w/ JRT and other targeted hosts on these boards.

 

I believe us here on the boards to be just a drop in the bucket compared to the millions of households Q is on.

 

I rarely watch and only hosts I like.

 

 

Respected Contributor
Posts: 4,587
Registered: ‎02-15-2011

@Tori3569 - I would think the fact that they offer significant lower prices, coupons, and free shipping on tiktok than what is offered on the website at the same time factors into those higher sales.

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Posts: 320
Registered: ‎03-14-2021

I donot watch her.   in my opinion she has no manners, she just does whatever she wants to do or say  because she can.