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Honored Contributor
Posts: 8,468
Registered: ‎03-09-2010
On 6/15/2014 moonchilde said: I wouldn't even consider paying those prices for costume jewelry. I suspect that jewelry sold in department stores as costume will hold up better, finish and dent-wise, than "Bronzo." Not to mention, who can regard seriously a line called Bronzo? It sounds as though the QVC marketing department said to themselves, what is the dumbest name we can come up with for faux-gold that will make it sound like it comes from the swap meet and is guaranteed to turn your skin green? I know, I know! Let's call it Bronzo! Sheesh!

moonchilde ..... bronzo means bronze in Italian. So I am sure that the word is used in Italy. That being said ..... I would much rather have real 14k or 18k gold jewelry. I think Bronzo Italia is costume jewelry.

Esteemed Contributor
Posts: 6,425
Registered: ‎03-16-2010
On 6/16/2014 3star said: QVC iS in the business to sell jewelry and the viewership is not buying gold like they use to. David Marstein is doing his job by having a metal ( bronzo) developed to close the gap on jewelry sales. He stated yesterday that bronzo was developed exclusively for the QVC retail market and that the material was not made in Italy but out sourced from another country. I would never buy it, but it's obvious there are many who do and love it.

I agree with your very logical statement because it's objective and speculates the QVC business angle. I'll add it was unfortunate that a day which was promoted to be so special featuring their so-called high end Italian made jewelry should have included at least a couple of hours in the morning and a couple more in the evening of 14kt/18kt jewelry.

I have seen a handful of Bronzo pieces which look pretty and I was pleased with what I have seen in person. As previously stated if you're wearing it to impress others how would they know just by looking what you're wearing. I wear my jewelry for me and I don't buy jewelry with "how much it will be worth in the future" in mind. Therefore, if a Bronzo piece which floats my boat I would buy it.

Super Contributor
Posts: 439
Registered: ‎06-09-2010

I couldn't believe how little true gold there was. It was really all about Bronzo and Crystals.

Super Contributor
Posts: 439
Registered: ‎06-09-2010
On 6/15/2014 qvcfreak said:

Me, I won't buy even the gold over resin pieces. I'd rather pay more money but know that I am buying a good piece of gold jewelry.

I agree.

Super Contributor
Posts: 278
Registered: ‎04-27-2014

Goo-filled jewelry: not for me!

Honored Contributor
Posts: 13,942
Registered: ‎03-09-2010

It Italy, they call bronze and resin-filled COSTUME.

Honored Contributor
Posts: 18,504
Registered: ‎05-23-2010
On 6/16/2014 Boehm Collecter said:
On 6/15/2014 moonchilde said: I wouldn't even consider paying those prices for costume jewelry. I suspect that jewelry sold in department stores as costume will hold up better, finish and dent-wise, than "Bronzo." Not to mention, who can regard seriously a line called Bronzo? It sounds as though the QVC marketing department said to themselves, what is the dumbest name we can come up with for faux-gold that will make it sound like it comes from the swap meet and is guaranteed to turn your skin green? I know, I know! Let's call it Bronzo! Sheesh!

moonchilde ..... bronzo means bronze in Italian. So I am sure that the word is used in Italy. That being said ..... I would much rather have real 14k or 18k gold jewelry. I think Bronzo Italia is costume jewelry.

I I am aware that bronzo is bronze in Italian. QVC is, however, marketing to Americans, who who may find the term "Bronzo Italia" a bit laughable when referring to what should be, but isn't, cheap costume jewelry. And it may or may not even be made in Italy ;-)
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