Re: QVC Buyer Demographic

SandySparkles · ‎06-13-2010

@Tinkrbl44 Now I see.😁 THANK you SO much for the timely clarification!!🥰

~~~All we need is LOVE💖

Tinkrbl44 · ‎08-23-2010

@Estellee wrote:
@Pyrite2616 wrote:
This is QVC's demographic:

@Pyrite2616 I just saw this on GMA. I don't see how it will bring in the younger shoppers

@Estellee

Seems to me that the most likely way to bring in younger customers is to have some "fashion influencers" review some "youthful" pieces that can be found on QVC.

Honestly, I don't think just regular advertising will do much to attract a younger demographic.

Estellee · ‎07-12-2011

@Tinkrbl44 wrote:
@Estellee wrote:
@Pyrite2616 wrote:
This is QVC's demographic:

@Pyrite2616 I just saw this on GMA. I don't see how it will bring in the younger shoppers

@Estellee

Seems to me that the most likely way to bring in younger customers is to have some "fashion influencers" review some "youthful" pieces that can be found on QVC.

Honestly, I don't think just regular advertising will do much to attract a younger demographic.

@Tinkrbl44 Yes, that and also bring in some younger designers offering products for sale for QVC.

CalminHeart · ‎03-09-2010

@Oznell wrote:

I agree about @cheriere.

We have to be careful to not assume a lot about people from posts on social media. Some of the nicest people I've met have few to no writing skills.

Some have all the right words.

Some are just direct.

Some are having a bad day.

Some are happy. Some are sad.

Some have the gift of good writing skills.

Some mush everything up so it's sugary sweet.

Some are dealing with devastating news.

Some think their view/opinion is the only correct one.

Some have the gift of gab.

Some feel passionate about certain things.

Some topics trigger people.

Some, though fewer, are nasty and prefer snark.

RollTide2008 · ‎02-14-2017

I’m 50. I have far outspent my mother on QVC for years.

It’s cute how a pack of boomers hears “younger shopper” and skips completely over Gen X to the millennials.

Another new name Sue · ‎03-11-2010

@Still Raining My younger family members would not shop qvc either. They have no time or interest.

Trailrun23 · ‎05-31-2022

If Q is aiming for a younger demographic, I doubt they are hitting their target. I can't imagine very many 20 or 30-somethings even having Q on their radar.

Sooner · ‎03-10-2010

QVC worries more about social media, social status, being "relevant" in today's world, looking prosperous and in the know more than they worry about what will sell, is the quality and the value there, and what do REAL people wear.

What stars wear or say is fine and dandy, but news flash, that isn't how people who buy from QVC dress. They apparently are busy putting together some "show"to tell us how to live rather than finding places to buy good quality merchandise people want.

Example the cheap junk they push so much in "kitchen" shows.