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Honored Contributor
Posts: 15,595
Registered: ‎03-09-2010

OP--I agree!! Am tired of hearing about it---I am old---and nothing I can buy on a shopping channel will do much to alleviate all those things---this subject is the "soup du jour" --a gimmick to get $$$$. Hype at it's highest!! Think by next year--it will be something different---Woman Indifferent

Honored Contributor
Posts: 14,599
Registered: ‎01-02-2011

@monicakm wrote:

@tansy

 

A "wrinkly retina"? Say that five times fast. So what are the symptoms?


Not sure yet but the wrinkles may be the cause of my blurry vision and might affect possible cataract surgery.  I have an appointment with a retina specialist this coming week.  

@monicakm

Honored Contributor
Posts: 19,606
Registered: ‎10-25-2010

Retailers market anti aging products to women because many are obsessed with not looking older.  

Women spend tons money to try to fight aging.  When one product doesn't do the trick, they will look for another...spend, spend, spend.  

 

Most men are not that gullible to believe these types of products are miracle workers.

 

And, most women don't care if their male partners have wrinkles, gray hair or any hair at all.

 

Respected Contributor
Posts: 4,814
Registered: ‎04-15-2014

Re: “AS WE AGE….”

[ Edited ]

@CaliGold67 wrote:

@SportyShorty07 wrote:

@CaliGold67 wrote:

I haven't seen this same "anti-aging" marketing push for Aging Men (well, gray hair & the V pill). 


@CaliGold67  That's a really great point! I see commercials for Old Spice 3 in 1 bodywash, razors, and Cialis for men on tv. I see so many anti aging commercials for women on tv.  Why is all of the pressure put on women to fight our skin aging while men are encouraged to just let nature take it's course?  I want to see anti aging commercials for men on TV and in magazines 


Thank you for getting the point I was trying to make!  As always - women are being treated differently but in a very subtle way.  It's NOT equitable. 


@CaliGold67  I agree! The pressure for women to look younger is immense on TV, online  and print ads. I don't see any of this fear mongering about aging in advertisements directed towards men.   QVC hosts scrutinize the "before photo" of an older woman's beautiful and natural face and mention nasal labial folds, fine lines, hyperpigmentation etc.  The pressure to optimize, soften, blur, firm, smooth, brighten, exfoliate etc is very apparent.  Men and Hollywood actors are allowed to "just be" and are applauded for looking weathered or "seasoned" in old age whereas all of the pressure to defy or lessen the natural process of aging is put on women.  It's not equitable. 

Honored Contributor
Posts: 19,606
Registered: ‎10-25-2010

@SportyShorty07   So, who is responsible for this?

 

As long as women buy into this double standard, it will continue.  We are our own worse enemies.

 

Just think about the comments made about gray, white and silver hair on these forums to women by women.

 

Somehow women who are over age 50-60 think if they color their hair, they will look 20 years younger.  Actually, they just look like an older women without gray hair.

 

There is no right or wrong.  We are free to do what we like, but no one is fooling anyone and even if they do, so what?  

We should just do what is best for us and stop letting the media ( and other women) dictate and pressure how we should look at any age.

 

We need to take control of our lives and how we present ourselves without interference.


I see this happening in Hollywood and think it is funneling down to women from every walk in life.  I hope it continues.

 

Onward and Upward.

 

 

Honored Contributor
Posts: 10,148
Registered: ‎10-01-2013

As long as women choose to buy into this phenomenon it will continue. 

Respected Contributor
Posts: 4,814
Registered: ‎04-15-2014

@Carmie  Excellent points! We can sometimes be our own worst enemies and I don't know where all of the pressure originated. I read an article the other day that said that cellulite wasn't even an issue at all until a few decades ago when beauty companies tried to create insecurities and market lotions. I think that Hollywood's ideal of beauty changes every few years- it was all about body positivity and curves a few years ago and now actresses are all too thin from using off label Ozempic. I'm mostly alarmed by how stiff and frozen the faces of actresses are- their whole job is to convey emotions on screen and they've had so much work done that I can't tell what they're feeling in movies or tv shows. 

 

    I think that grey hair is so beautiful! My gal pal is in her 60's (she won't tell me her exact age) and she refuses to let her grey hair show so she spends tons of money on salon visits every month to make sure that she never sees grey.  I told her the other day that she'd look just as beautiful or even more beautiful if she embraced her grey. You're so right, we should do what is best for ourselves and not let the media or other people dictate how we should look or feel throughout aging. I love what you said, "We need to take control of our lives and how we present ourselves without interference" - now that's a great motto to live by! Smiley Happy

Respected Contributor
Posts: 4,019
Registered: ‎05-31-2022

It's a shame people tell posters that no one is forcing them to watch, etc when they are stating their opinion. The "age of possibility" thing seems to be interminable. I am sick of it as are so many others who have indicated and never watch Q, only check online occasionally to see what has been on air, and you have to wade through more pictures of hosts and vendors showing how wonderful and vital they are even though they have made it past the ole' big 5-0. Does anyone know if this is now a permanent thing for Q and if they are just changing their entire brand to focus exclusively to older women?

Esteemed Contributor
Posts: 7,584
Registered: ‎02-22-2015

@Trailrun23 

 

IIRC The Age of Possibility is a two-year campaign. (sigh)

Money screams; wealth whispers.