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06-15-2025 02:18 PM
@Seminole2 wrote:@JudyL I saw on another post today about IT leaving. I was not aware but found this onkine:
IT Cosmetics' departure from QVC isn't a permanent exit; it's a shift in their retail strategy. While IT Cosmetics was a major success on QVC and is still available on QVC.com, they are expanding their reach beyond the channel. This means they are still a part of QVC's offerings, but they are also focusing on other retail outlets like Sephora and direct-to-consumer sales. Their focus on expanding into other retail channels and direct-to-consumer platforms is a strategic move to reach a broader audience and increase overall sales.
@Seminole2 - Interesting since they are already at ULTA ad I thought they were at Sephora but could be mistaken. Also sounds like they will be available on QVC dot com but not on-air. Still sounds like a like of corporate "speak" for they are leaving QVC and only going to be offered on Q's website.
06-15-2025 03:37 PM
IT foundation is the best coverage I've ever found. And I've tried lots and lots. Also, the best eye liners and shadows. Everything I've tried has been the best.
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