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12-19-2024 02:21 PM
I understand that the majority of folks watching QVC is women, but there are a lot of men who also enjoy watching QVC regularly ... like me. I've been watching QVC since the early 90s.
Once thing that I have always wanted to see, but never really have, is more products geared towards men specifically - Fashion for one thing. It would be amazing for QVC to put a bit more emphasis on their male customer base and my suggestion would be a weekly show geared specifically for men. As an avid watcher, I sometimes feel "left out" or "ignored" because of the focus on the female customer base.
Thank you for listening!
12-19-2024 02:25 PM
Speaking as a female, QVC has very little that interest me anymore. Esp. this Christmas season it's been absolutely a snooze fest. I doubt QVC will start interesting men with fashion.
12-19-2024 02:44 PM
I am a life-long shopper, and in fact, I will be heading out to a mall later this afternoon.
I purchase gifts for many males in my family, and I truly agree with you.
I started shopping on QVC mainly for gold jewelry, but it is amazing to me to see the abundance of cheap and almost worthless items for sale now on the website. There are numerous items on the lunchtime specials with a cost of only $11.00 (small clothes sizes, trays, bras, etc.). I wonder how the company can possibly pull any kind of profit.
I have purchased shoes and a few other small things for men in my family on QVC, and I also buy them tools and other gizmos that come out (snow cover for car), as well as DB blankets.
However, I agree that I can rarely shop for men here, so off I go to other stores.
I think QVC has been wonderful for women over the past many decades, and I have fantastic jewelry and casual clothes (QF, LOGO, Isaac, D&C, BD, DB, Bob Mackie) collections thanks to QVC. In fact, I just bought a high-end cooking pot here, something I would never have thought about in the past.
I know some young men spend a lot of money on designer names and tennis shoes, so it is something to consider for the future.
Happy Holidays!
12-19-2024 02:48 PM
@JAGaroutte That's a really great idea! I think that it would be great if QVC could make male customer oriented shows; men could buy items for themselves and viewers could get great gifts for the men in their lives. 😊 QVC could call the episode "Man Mondays" 😁🙌
12-19-2024 02:55 PM
It has always surprised me that they haven't focused on male fashion. I buy about 98% of clothes for my husband.
12-19-2024 03:04 PM
The vast majority of QVC's shoppers are women. As one of them, I'm not remotely interested in seeing men's clothes sold and would not watch such programming.
Men can always shop online at QVC.Com.
12-19-2024 03:19 PM
I'm a little surprised they don't. A lot of women shop for clothes for their husbands not to much other men in their lives. I guess in the summer there's more stuff that men would be interested in like gardening and home stuff.
12-19-2024 03:29 PM
I think Rick would be perfect to start small with a weekly show .... things like polo shirts and interesting tools or something like that. Just to get the ball rolling.
I DO think that most men who would buy on QVC would probably be more likely to shop on QVC.com rather than watching full hour shows.
Over the years, QVC has had things that seemed like good ideas, but if they don't sell well, we don't see them again. You can't blame them.
12-19-2024 03:39 PM
@JAGaroutte I wish they would have more for the guys too. Maybe you could send in a suggestion. I'm sure others would love it too!
12-19-2024 04:20 PM
Qurate doesn't want male customers. Have you seen their quarterly financial reports? They exclusively refer to their customers as "she."
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