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New Member
Posts: 1
Registered: ‎08-24-2025

Going Back to programming like early QVC

I don't know about anybody else but I would like to see QVC to go back to programming like earlier in QVC history.  I liked seeing miscellaneous programming, now it's become the Kim Gravel network or Susan Graver and Shawn's programming.  It's so repetitive.  I used to like seeing silver jewelry on Sunday's and now that's a rarity even on the former Silver Days like March 1st.  I don't even watch the programming anymore.  I'll go onto QVC website before I go to bed at night just to see what they've had on all day.  I'll still buy thing periodically, mostly fall and Christmas decorations but I'm not the die hard shopper I used to be.

Honored Contributor
Posts: 25,963
Registered: ‎01-10-2013

Re: Going Back to programming like early QVC

Welcome to the group
 
 
 
 
 
 
Trusted Contributor
Posts: 1,547
Registered: ‎02-10-2013

Re: Going Back to programming like early QVC

Shopping and spending habits have changed. I believe another poster has said that jewelry (real jewelry) does not sell like it used to and is a heavy investment for a company like Q as prices of gold and silver go up.

 

I agree there is a lot of repetitive programming, but when I started watching maybe 15yrs ago, Susan was their superstar and was on what felt like everyday. Now, she did not foray into home goods and makeup, which does create more exposure for the Belle brand but Belle is selling hot right now. In the Kitchen was always on Sunday and still is, SMQ is still going and Saturdays mornings with Leah.  They had PM style with Lisa R back in the day and Monday night morphed into the Amy and SK fashion shows taking that slot. Denim and Co has always been on what seemed like everyday as well.  Back in the day I felt there was way too many jewelry shows with Joan, Gold Rush, silver days, American west, and Judith Ripka, but that is my opinion. 

I wish they would do full days once or twice a month of showing things that have never been on air. Their website sells thousands of products, but to your point, we see the same "programming".  A "Do You Know We Have...." show would help as they are underutilizing the exposure new products or brands could bring by highlighting them, all throughout special days with special pricing and free shipping. 

Respected Contributor
Posts: 3,165
Registered: ‎05-02-2017

Re: Going Back to programming like early QVC

 

 

In "early QVC days" people shopped by phone, not online. They had to watch intently to know what was being presented.

 

Nowadays you can review everything online and shop that way. You do not have to watch any "shows" at all.

 

The programming has become more like an entertaining show, or for some people like me, a background while I multi-task. 

 

Sometimes I even order from QVC when I am in my car, if I just scroll through items recently on air, or jewelry or fashion sales!

 

I will always be a "die-hard shopper, " but I really do not need anything anymore.

Honored Contributor
Posts: 46,795
Registered: ‎08-23-2010

Re: Going Back to programming like early QVC

@ala860 

 

First ... Welcome!  Woman Happy

 

Second ... QVC has to adapt to current shopping trends, just like all the other retailers trying to stay in business.  

 

QVC also has to use vendors that can produce enough product in short periods of time.

 

They show what is selling.  Remember the nonstop B. Makowsky handbag shows?   The druzy jewelry?   Dennis Basso winter coats? 

 

I seem to recall that QVC wouldn't have a TSV unless they had 50,000 units in their warehouse, ready to ship.  

 

I don't think that's the case anymore due to longer "processing" times.  

 

As for the skyrocketing prices of silver, gold and whatnot, I think they also have to go with recent sales figures and who is still buying those goods.   When it comes to jewelry, I think JTV gives them a run for their money.

 

Amazon used to sell only books ... now they sell everything, and other retailers have to change their marketing strategies ... or die.   

 

 

 

 

Respected Contributor
Posts: 2,843
Registered: ‎09-07-2014

Re: Going Back to programming like early QVC

Although I know where you're coming from @ala860 , going backwards is not a possibility. Businesses must move forward and stay with the times along with presenting what sells. Side note, I like Kim and others that are frequently on air.

 

Earlier QVC was definitely different but so was shopping. No online shopping and checking other sites to compare items. You had to buy when it was presented or make a note of the item number, or as we often did, record the show. Being a shopper since the beginning, they were very repetitive back in those days also. That darn infrared gadget was on continually as was the karaoke machine, Fenton glass, dolls, and many others I can't remember the names. 

Esteemed Contributor
Posts: 6,610
Registered: ‎06-29-2016

Re: Going Back to programming like early QVC

[ Edited ]

Not only will it never, ever go back to the 1980s, the rate of forthcoming transformation will be disturbing to many ( as if they aren't already upset.)

 

1985 was yesterday.   Yesterday's gone.

 

Tik-Tok.  Streaming.  Artificial Intelligence.   Social media influencers. 

 

This is now and the future.

Honored Contributor
Posts: 8,453
Registered: ‎09-22-2017

Re: Going Back to programming like early QVC

Days gone by.

 

My sister was talking about a certain item several months back and she told me

she would order it the next time she sees it being presented on QVC. I asked her

if she realized she does not have to wait for it to appear again just go on your

phone and order it if you want it. 

Respected Contributor
Posts: 3,008
Registered: ‎06-27-2010

Re: Going Back to programming like early QVC


@ala860 wrote:

I don't know about anybody else but I would like to see QVC to go back to programming like earlier in QVC history.  I liked seeing miscellaneous programming, now it's become the Kim Gravel network or Susan Graver and Shawn's programming.  It's so repetitive.  I used to like seeing silver jewelry on Sunday's and now that's a rarity even on the former Silver Days like March 1st.  I don't even watch the programming anymore.  I'll go onto QVC website before I go to bed at night just to see what they've had on all day.  I'll still buy thing periodically, mostly fall and Christmas decorations but I'm not the die hard shopper I used to be.


 

And your last sentence is why your request can never be answered.  QVC shoppers who have been around for a long time are mostly in the times of their lives when they don't need or want as much.  Most are retired and have said they don't need as much clothing or certain kinds of clothing.  QVC can't afford to be entertainment these days. 

Esteemed Contributor
Posts: 6,057
Registered: ‎12-13-2010

Re: Going Back to programming like early QVC

Everything changes. Q financials show jewelry under performs in sales. 

I have purchased very little in the last several years imo, Q quality in clothing has gone way down. Q used to sell well made, blazers, sweaters and shirts-tops. Now most clothing is poly, rayon and or modal. No thanks! The styles are no longer my taste - huge

prints with tons of stretch. Not for me.