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08-18-2019 11:08 AM - edited 08-18-2019 11:09 AM
Have heard - to my surprise - host asking for ideas for new products or if we HAVE a product or idea....but need help marketing it.......let us (Q) know.
To me that's an admission that the fish tank of new items has dried up.
And I think the problem of finding of new products might be that QVC seems to be focusing on just "big ticket items" with "big price tags" rather than the wide range of products and prices they had in the past......They seem to be relying more on E-Z-Pay too and their Q Card in the hopes that viewers will make these big purchases....but looking at their latest financial results, this sales strategy isn't working....
08-18-2019 11:09 AM
Just venting again, but why does the Q constantly show an overload of most of the products they have a stake in? I don't care, I am tired of the overload.
Some of them are good products, but too frequent air time on many.
Philosophy- good grief, two hours.
Josie Maran- oh good grief, too much too often
IT Cosmetics- too much too often
D&C-but it's their line
Isaac Mizrahi-too often
Can you name others?
@keithsmom65 Haven’t yet read through this post, but Susan Graver, Anybody and LOGO come to mind. I haven’t recorded shows of interest in quite awhile. I may as well tune into a Paid Programming channel and watch infomercials...constant repetition there, too.
08-18-2019 11:11 AM
08-18-2019 11:22 AM - edited 08-18-2019 11:23 AM
I bet you can all think of a few that fall into this category.When products reach their saturation point, they slowly disappear. These products are on because they sell so well.
A classic example is Diamonique. It used to be on 24/7and not anymore. Another is Eterna gold. Sport Savy. Citiknits. Ojon. Artisan Crafted Sterling, etc. I bet you can all think of a few that fall into this category.
You bring up some old time vendors and what was done in the past, and some just became obsolete and outdated, or the company went out of business. But the problem is these days the products don't disappear.......Look at the Program Guide the same things, especially on the weekends...Talk about saturation point, how many Argan Oil and IT Cosmetics can one use...same with vacuums, Kitchen Aid Mixers, the spurtle, Vitamix--Shark is back AGAIN September 1st....--and Q's sales continue to decline quarter after quarter...
08-18-2019 11:25 AM
08-18-2019 08:29 PM
The products we keep seeing over and over, ad nauseum, are the ones that are QVC’s biggest cash cows. And we’ll continue to see them till the cows come home! 😆
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