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Esteemed Contributor
Posts: 5,172
Registered: ‎01-04-2014

Re: TikTok 24/7 for QVC & HSN Launched w/FREE SHIPPING

I don't know about others, but often my Sephora orders are faster than Amazon as long as you're not ordering during their Insider percentage off sales. Then it can take days.

Regular Contributor
Posts: 185
Registered: ‎03-24-2018

Re: TikTok 24/7 for QVC & HSN Launched w/FREE SHIPPING

QVC seems to be so out of touch with their core  market, kind of sad. I've been a customer for many years. I haven't shopped QVC for a bit. They offer styles that are not what I'm looking for or are too expensive/have qualityissues for what is offered. Shipping is another big issue. They should check the reviews, and not just the postive ones. I decided a long time ago that I have no desire to particpate in social media. I can barely stand to watch a show with this new group of reps. You need to listen to your customers, make your core values: Quality, Value, Convience your objective/goal for the future.This is a shopping network, not a late night variety show that just happens to sell clothes and miscellaneous items.I watch a few late night shows that are really worth my time.I know a lot of young people will not agree with my views, but that's their opinion and this is mine, How much money are they spending on your new initiative. Good luck QVC, but I'm spending my money elsewhere.

Honored Contributor
Posts: 14,811
Registered: ‎10-09-2012

Re: TikTok 24/7 for QVC & HSN Launched w/FREE SHIPPING

I believe QVC can be successful on TikTok if they present products there that are different from what they sell on air right now.  The same products they sell now on TV will not do well on TikTok.

 

The same fashion house brands, Liquid Knit, etc. will hold no interest on social media.  Shoe brands that air styles where they all look pretty much the same week after week just won't cut it.

 

QVC has thousands of products that never make it on air.  Perhaps those will finally get front & center presentations now on TikTok.  

Esteemed Contributor
Posts: 6,761
Registered: ‎07-12-2011

Re: TikTok 24/7 for QVC & HSN Launched w/FREE SHIPPING

Maybe they could offer products on TikTok that  the younger audience could be interested in.

Honored Contributor
Posts: 14,811
Registered: ‎10-09-2012

Re: TikTok 24/7 for QVC & HSN Launched w/FREE SHIPPING


@Estellee wrote:

Maybe they could offer products on TikTok that  the younger audience could be interested in.


 

@Estellee  Yes, but to me, it's not just younger shoppers.  It's a different sensibility of what people want.  I'm certainly not "younger" in my early 60's, but I don't like 75% of the fashions and accessories QVC sells on air.  Their stuff just doesn't excite me to buy as much.  It's looking at the same things over and over & over.  

 

I think QVC has a great opportunity to sell a much larger breadth of popular on-trend items.

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