Q Talk

[PA Mom-mom]

I agree with @Spurt . I've changed the channel several times today, just to find it's the same item being presented when I switch back.

I think that's why I love the Steve and Rosina presentation on Wednesday mornings and the Jayne and Pat presentation on Thursday morning. They go through several items in short order. Very watchable.

[San Antonio Gal]

I've also tuned out today.  Too much Halo going on. 

[TheMemphisVette]

since i own 3 of these i could do the presentation 

nothing new for me

however, for anyone who does not have one,  apparently they need more convincing

dang thing is awesome!

[Estellee]

I'll bet they brought in a lot of the Halo Bolt's so longer presentations.

[San Antonio Gal]

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@Estellee wrote:

I'll bet they brought in a lot of the Halo Bolt's so longer presentations.

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I'm thinking the same thing @Estellee .

[nascarfan]

I agree.  A five minute presentation is all I need to know whether I want the product.

[Tori3569]

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@Spurt wrote:

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@Tori3569 wrote:

QVC is no longer expecting viewers to watch entire TSV presentations.  Most of these kinds of products are TSVs on weekends or holidays when people may be watching sports or other programs and channel surfing during commercials.  That's why they're long.  Marketing 101. 

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@Tori3569 

But the risk they run is if they previewed something that will be coming up later in the show that you were really interested in, but the TSV "infomercial" took so long you lost interest and didn't stick around to hear about the item you really liked and may have purchased....there goes a potential sale

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The longer presentation means a higher chance someone will see it when flicking through channels. That's not how I consume QVC ever, but it is the why they do it.  

[stevieb]

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@Tori3569 wrote:

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@Spurt wrote:

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@Tori3569 wrote:

QVC is no longer expecting viewers to watch entire TSV presentations.  Most of these kinds of products are TSVs on weekends or holidays when people may be watching sports or other programs and channel surfing during commercials.  That's why they're long.  Marketing 101. 

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@Tori3569 

But the risk they run is if they previewed something that will be coming up later in the show that you were really interested in, but the TSV "infomercial" took so long you lost interest and didn't stick around to hear about the item you really liked and may have purchased....there goes a potential sale

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The longer presentation means a higher chance someone will see it when flicking through channels. That's not how I consume QVC ever, but it is the why they do it.  

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Yet once again, judging by their ongoing financial problems, what they're doing is pretty clealry not working very well.