My thought was that QVC is testing their hosts in different genres to get them out of their comfort zone. That way, they can really measure how good they are, and not just proficient in one area.
Rachel seems to have a lock on the Gourmet Holiday food shows with Alberti. Perhaps they want to see if she can be a high seller of fashion and beauty.
I saw Amy hosting a full hour of the Cubii Elliptical. exercise equipment. I have never seen Amy sell exercise equipment before. Just a few weeks ago, Amy hosted a Gourmet Holiday show with Rachel, and I had to do a double-take. Amy -- a food show??
Wasn't it this week on QVC 2 that Shawn hosted an hour Gourmet Holiday show? Shawn -- Gourmet Holiday. Then she hosted a Tracfone hour.
It just looks to me that the hosts can no longer rely on big numbers in their normal, static show anymore. They have to step out of the box.