Q Talk

[Spurt]

<h2>HSN Sales Rise 4 Percent In The Second Quarter</h2>

HSN’s sales increased 4 percent in the second quarter, to $501.9 million, versus the year-ago period, the home shopping network said Wednesday.

Sales increased primarily in home design, beauty and fashion, offset by a sales decline in electronics, HSN said in a press release. The average price point decreased 5 percent and the units shipped increased 10 percent primarily, due to changes in product mix. The return rate increased 50 basis points, to 19.9 percent from 19.4 percent.

Digital sales rose 8 percent, with penetration increasing 120 basis points to 33.8

HSN Inc., which includes the home shopping channel and Cornerstone, saw its net sales increase 6 percent in the second quarter, to $767.2 million. Cornerstone acquired Chasing Fireflies and divested Smith+Noble and The Territory Ahead.

“This quarter, we made excellent progress in building our interactive, content-driven, direct to consumer portfolio of aspirational lifestyle brands,” HSN CEO Mindy Grossman said in a canned statement.

“Our consistent execution enabled us to achieve sales growth of 6 percent, digital sales growth of 12 percent, and customer file growth across the portfolio,” she said.

http://homeshoppingista.wordpress.com/2012/08/02/hsn-sales-rise-4-percent-in-the-second-quarter/