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04-03-2020 07:25 PM
QVC has cancelled their their 3rd Annual Fine Jewelry Gala that was to be broadcast all day, Wednesday, April 8, 2020. They have replaced the bulk of the jewelry programming with a Love Your Home event. Seven hours of jewelry programming remain, 1-3am with Jennifer, 9-11am with Antonella, and 5-8pm ET with Jennifer.
ET PT | Original Schedule: | New Schedule: |
12am 9pm | Affinity Diamond Jewelry with Rick | Love Your Home with Jennifer |
1am 10pm | Honora Jewelry Collection with Rick | Honora Jewelry Collection with Jennifer |
2am 11pm | Imperial Gold with Rick | Colors of Gemstone Jewelry with Jennifer |
3am 12am | repeated programming | repeated programming |
4am 1am | repeated programming | repeated programming |
5am 2am | repeated programming | repeated programming |
6am 3am | repeated programming | repeated programming |
7am 4am | Fine Jewelry Gala with Mary Beth | Love Your Home (host TBA) |
8am 5am | Fine Jewelry Gala with Mary Beth | Love Your Home (host TBA) |
9am 6am | Fine Jewelry Gala with Mary Beth | Judith Ripka Jewelry with Antonella |
10am 7am | Judith Ripka Jewelry with Mary Beth | Affinity Diamond Jewelry with Antonella |
11am 8am | Fine Jewelry Gala with Pat | Love Your Home with Terri |
12pm 9am | Fine Jewelry Gala with Pat | Friends & Family Daily Deals with Terri |
1pm 10am | Affinity Diamond Jewelry with Antonella | Love Your Home with Mary |
2pm 11am | Gemstone Jewelry with Antonella | Love Your Home with Mary |
3pm 12pm | Gold Jewelry with Antonella | LOGO by Lori Goldstein with Elise |
4pm 1pm | Fine Jewelry Gala with Jane | Vionic with Elise |
5pm 2pm | Fine Jewelry Gala with Jane | Jennifer Coffey Presents Fine Jewelry |
6pm 3pm | Affinity Diamond Jewelry with Jane | Jennifer Coffey Presents Fine Jewelry |
7pm 4pm | Affinity Diamond Jewelry with Jane | Jennifer Coffey Presents Fine Jewelry |
8pm 5pm | Vault Discoveries with Rick | In the Kitchen with David |
9pm 6pm | Fine Jewelry Gala with Rick | In the Kitchen with David |
10pm 7pm | Fine Jewelry Gala with Rick | Love Your Home with Jane |
11pm 8pm | Fine Jewelry Gala with Rick | Love Your Home with Jane |
04-03-2020 07:28 PM
Even seven hours is MUCH better than some of the other programming!
Also, a lot of folks may not have money for jewelry right now--but we can dream!
04-03-2020 07:45 PM
@FancyPhillyshopper wrote:
Also, a lot of folks may not have money for jewelry right now--but we can dream!
That's right, I'll be watching and dreaming. I've been saying for years that it's alright to me if they do fewer hours on jewelry events before switching to regularly scheduled evening programming: that way everyone gets their wish. But it's very unfrequently that a TSV gets changed a week before airdate, that's why this is noteworthy. Although having seven hours of jewelry and five of them are with the same host; I'm not certain I'll watch the whole time.
04-03-2020 07:55 PM
QVC must program what will sell. Right now that would include home comforts, food and wine.
If my QVC spending is typical of other shoppers, then QVC is hurting. My finances are OK today, but who knows what tomorrow will bring? I am not even wearing much of the jewelry I have. Have not worn a watch, earrings or rings for the three full weeks I have been in the house. No need.
04-03-2020 07:57 PM
I think jewelry is the last thing on most peoples' minds right now. I'm sure the Q realizes that.
04-03-2020 08:39 PM
Heather is on Shophq now with Gems En Vogue. Michael has pretty and unique pieces as usual. I'm just looking.
04-03-2020 09:05 PM
It would have been nice to maintain some jewelry programming. Not everyone wants to watch more home and hearth type shows.
04-04-2020 12:27 AM
Another possibility is that they could not get enough stock of the diamond piece that was supposed to be a TSV to make it worth airing. Or maybe the quality wasn't good enough? Or, as everyone else has posited, they knew a diamond ring or something wasn't going to sell at all, so they bailed... I wonder what the TSV was supposed to be?
04-04-2020 04:46 AM - edited 04-04-2020 04:48 AM
@CamilleP wrote:Another possibility is that they could not get enough stock of the diamond piece that was supposed to be a TSV to make it worth airing. Or maybe the quality wasn't good enough?
That doesn't explain the Imperial Gold, Vault Discoveries, morning shows, and primetime shows being replaced on the schedule.
@CamilleP wrote:Or, as everyone else has posited, they knew a diamond ring or something wasn't going to sell at all, so they bailed... I wonder what the TSV was supposed to be?
I think the Affinity TSV has been shifted to become the QVC2 Big Deal for April 9-10.
There will be live presentations on Thursday, April 9 at 9pm ET and Friday, April 10 at 8pm ET. QVC's 4th Annual May is Gold Month Sale Day remains on the schedule for all day May 7.
04-04-2020 10:17 AM
Wish they had switched to a Love Your Jewelry Event and gone with less expensive items. Some people have a few bucks extra because they aren't going anywhere.
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