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Respected Contributor
Posts: 4,915
Registered: ‎06-24-2011

Thoughts Regarding Name Change for Diet Sodas

I just heard on TV that major soda companies are dropping the word "diet" from sodas. They said millenniums don't relate or like that name. So now it will either be zero or sugar free. I've drank diet sodas for more years than I can count and the word diet never bothered me. I don't know what the big deal is. I know some sodas already use the word Zero. What are your thoughts if you have any.?

Honored Contributor
Posts: 24,685
Registered: ‎07-21-2011

Re: Thoughts Regarding Name Change for Diet Sodas

I cannot drink diet soda or chew diet gum as it makes me sick to my stomach.  Sugar is a natural food and though it may add calories it is safer than the artificial sweeteners.  IMO

kindness is strength
Esteemed Contributor
Posts: 7,661
Registered: ‎03-11-2010

Re: Thoughts Regarding Name Change for Diet Sodas

I guess Millennials don't ever go on diets? I don't believe that reasoning; someone probably complained about using the word "diet", so they're changing it so others don't feel "offended". Just a stupid marketing  tactic. 

"The more I learn about people, the more I like my dog."

Mark Twain
Honored Contributor
Posts: 23,835
Registered: ‎03-10-2010

Re: Thoughts Regarding Name Change for Diet Sodas

@Leeny I do think the word "Diet" has a negative connotation with it today....I can see not using it as a more positive spin on low or no calorie products for the new generations.

 

I am from the " TAB"beverage era so I grew up with a lot of "Diet " this and that names on low calorie products.   

Honored Contributor
Posts: 44,347
Registered: ‎01-08-2011

Re: Thoughts Regarding Name Change for Diet Sodas

As long as I can find what I want, I don't care.  Hopefully, they don't have an issue with the shelf those items are on-or maybe that's next week!!!

Respected Contributor
Posts: 4,148
Registered: ‎03-09-2010

Re: Thoughts Regarding Name Change for Diet Sodas

I am SO over all the name changes, photo changes, etc. on products just because someone perceives something to be wrong.

Honored Contributor
Posts: 21,927
Registered: ‎10-25-2010

Re: Thoughts Regarding Name Change for Diet Sodas

I noticed this  some time ago.  It started with Coke Zero and the idea took  off.

 

Personally, I don't care what it is called. It's not a big deal.

 

Many products have had their names changed such as pancake mixes and rice.  At the end of the day, it is still the same thing.

Honored Contributor
Posts: 15,020
Registered: ‎03-15-2014

Re: Thoughts Regarding Name Change for Diet Sodas

[ Edited ]

It's not a bad idea.  "Diet" has negative connotations for some, while "zero" is mostly positive, at least in the food context.

* Marketing majors at work *

Honored Contributor
Posts: 11,113
Registered: ‎03-21-2010

Re: Thoughts Regarding Name Change for Diet Sodas

i can't drink any kind of coke, because I get acid reflux.  In fact, I can no longer drink any cabinated beverage.  I do like Coke and I miss it. When I was in my teens and could drink Diet Coke, I drank it a lot.  I've switched to Snapple so it's easier on me. I haven't tasted any kine of Coke for years.  I remember never drinking Tab though.  And I understand that is going away.  Have a feeling it didn't sell very well. 

Honored Contributor
Posts: 13,390
Registered: ‎03-09-2010

Re: Thoughts Regarding Name Change for Diet Sodas

As long as they know what it is for my benefit I suppose it really makes no difference.  I was out of "diet" drinks at home and ran down to the corner convenience store for a 16 oz.  size.  My sunglasses are prescription but not bifocals.  I asked the clerk to make sure the drink said diet because I could not read that small print on that Mt. Dew green bottle.  She got so tickled.   Maybe a big huge 0 would be better for me than print.

"Live frugally, but love extravagantly."