Reply
Honored Contributor
Posts: 18,415
Registered: ‎11-25-2011

🎉🥂Pedialyte: New Marketing Tact

[ Edited ]

Love how Pedialyte has expanded their Marketing demo.

Almost 180.

Been seeing a lot of these ads on social media marketing

as a ‘hangover remedy.’

 

It’s really the water, not the electrolytes, helping the day-after 

headaches, but this definitely have opened up a whole new 

avenue for them. Bet they market in liquor stores, or have 

grocery end-caps near the alcohol aisles. 

 

342931AA-AB44-4642-97E1-32157C2C549E.jpeg

Honored Contributor
Posts: 14,955
Registered: ‎11-03-2018

Re: Pedialyte: New Marketing Tact

Well, who's going to try it!  LOL

Honored Contributor
Posts: 18,415
Registered: ‎11-25-2011

Re: Pedialyte: New Marketing Tact

[ Edited ]

Funny...they’ve got swag like water bottles, T-shirt’s, gift sets...

definitely appealing to a ‘younger’, drinking-age crowd.

Maybe trying to become the new Gadorade for Party relief. 

They’ve been quietly marketing all year, especially summer,

but NYE is their Marketing Super Bowl! 

 

I like the hashtag, #notjustforbabies

😆

Honored Contributor
Posts: 43,225
Registered: ‎03-09-2010

Re: Pedialyte: New Marketing Tact

saw this on rachel ray with dr oz recently.

i asked my daughter about it. she said it is all the rage at school.

many people say that it works well and most have it on hand.

********************************************
"The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing." - Albert Einstein
Trusted Contributor
Posts: 1,071
Registered: ‎09-23-2010

Re: 🎉🥂Pedialyte: New Marketing Tact

Alka Selzter used to sell hang over tablets. 

Honored Contributor
Posts: 10,168
Registered: ‎03-14-2010

Re: Pedialyte: New Marketing Tact

Isn't this for little kids?
Honored Contributor
Posts: 43,225
Registered: ‎03-09-2010

Re: Pedialyte: New Marketing Tact


@lovesrecess wrote:
Isn't this for little kids?

 

 

not necessarily. it is good for anyone who is dehydrated or ill, especially if they have trouble keeping fluids down.

********************************************
"The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing." - Albert Einstein