Stay in Touch
Get sneak previews of special offers & upcoming events delivered to your inbox.
Sign in
08-25-2017 08:02 PM
Was in Target two days ago and they have a new brand called A New Day. I was talking with one of the sales clerks - says it's geared more toward millenials. I was checking out their basic long sleeved t-shirts - beautiful fall colors - golds, purples, rusts, forest greens - they are thicker and more fitted than the Mossimo or Merona brand. The fabric was so soft and beautiful. The Ts were $10 each. Didn't have time to check out the rest of the line, but those t-shirts really caught my eye with the fall colors.
08-25-2017 08:14 PM
@hoosieroriginalA fitted tee geared to millenials more than likely won't work on my old lady body. Even though I now weigh maybe 15-20 pounds under my high school weight, I think I might have been thinner then. But I do love fall colors.
Already today I was thinking of folding away some very summery things or at least putting them together with sweaters and jackets for a few weeks. Major difference in temperature and humidity here between Wednesday and today.
08-25-2017 08:39 PM
A big 'Thank You'. Since I take fairly good care of my clothing items, whether semi-expensive or not, I'll give A New Day a try. 'The price is right' to try them.
08-25-2017 08:58 PM
Thanks for posting this. I just checked online and they have a preview. Apparently they won't be available online until 8/27.
08-25-2017 09:25 PM
I checked it online. Nothing really looks different.
08-25-2017 09:57 PM
I will check this line out. I like thicker shirts and hope this line is nice. It seems so tough these days to find a shirt with some thickness to it. Thanks for mentioning.
08-26-2017 08:32 AM
08-26-2017 10:44 AM
I was at Target and the girl at the dressing room desk said Merona is being phased out for this new brand. I won't miss Merona
08-26-2017 10:53 AM
I'll have to look for them next time I'm in Target.
Strange name though. LOL
08-27-2017 07:43 AM
I bought 3 of the cardigans last week. The price was right 22.95 and this style was exactly what I was looking for. It came in 4 colors, navy, merlot, gray (those were the colors I bought) and a golden camel----a color that doesn't look good on me.
From what I saw of this line, it is very nice and priced well.
Get sneak previews of special offers & upcoming events delivered to your inbox.
*You're signing up to receive QVC promotional email.
Find recent orders, do a return or exchange, create a Wish List & more.
Privacy StatementGeneral Terms of Use
QVC is not responsible for the availability, content, security, policies, or practices of the above referenced third-party linked sites nor liable for statements, claims, opinions, or representations contained therein. QVC's Privacy Statement does not apply to these third-party web sites.
© 1995-2026 QVC, Inc. All rights reserved. | QVC, Q and the Q logo are registered service marks of ER Marks, Inc. 888-345-5788