IHOB was a stunt. - Page 2

Mona_L · ‎08-07-2014

@sidsmom

Stupid is as stupid does~~

Forrest Gump

CrazyDaisy · ‎03-20-2010

I thought they said at the beginning it was just a temporary change.

Someday, when scientists discover the center of the Universe....some people will be disappointed it is not them.

drizzellla · ‎03-14-2010

It was stated in the beginning of the IHOB ad campaign that it was only going to last a certain amount of time. And then the name was going back to IHOP for their 60th anniversary.

As CrazyDaisy stated.

chrystaltree · ‎05-10-2010

I don't believe it was stunt, that makes no sense and who pulls a month long stunt"? I believe the name change made no sense and it wasn't understood or well received by customers so they scrapped the idea. I don't why they didn't own up to it. It was a stunt just makes them look dumb.

deeva · ‎03-09-2010

I knew it was a stunt when I drove by several IHOPs and didn't see a new logo.

Alison Wonderland · ‎02-05-2018

@Imaoldhippie wrote:
Trust nothing or no one. I think this "stunt" was down right dishonest.

I think that's a bit of an overreaction to a pancake place pretending to change its name to promote new burger specials.

Sooner · ‎03-10-2010

It was a publicity stunt and that was obvious from the beginning to anyone remotely associated with advertising. It worked like a charm! They got advertising they could never have bought basically for FREE!

I think it was silly, funny, harmless and give them an A plus for thinking it up. I don't believe anyone was harmed by it. I'll bet a lot of burgers and even pancakes were sold too, and the name recognition is sky high now.

Alison Wonderland · ‎02-05-2018

@I am still oxox wrote:
I think it was supposed to be a real name change until they got so much bad press they decided to call it a stunt

I'm not buying that at all. It was a stunt from the beginning. No company advertises a major name and branding change without changing a single physical location. They didn't even buy the ihob.com domain name which would have been a monumental failure on the part of any business.

threecees · ‎09-22-2017

They should have pulled this prank on April Fool's Day.

I thought everything about the name change was pretty goofy.

I don't eat there anyway.

chrystaltree · ‎05-10-2010

@threecees wrote:

They should have pulled this prank on April Fool's Day.

I thought everything about the name change was pretty goofy.

I don't eat there anyway.

I agree. That's why I am certain it was not a stunt. They would would pulled a stunt on Aprils Fools day or even Friday the 13th and it wouldn't have gone on for so long. It was a bad idea and they reveresed themselves. They tried to save but it would have been smarter, I believe, to just say that something like "we listened to our loyal customers and we have decided not to change the name they know and love". It was a stunt reminds me of that "dream" from the Dallas tv show.