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Occasional Contributor
chumie
Posts: 12
Registered: ‎01-03-2011

Do u think the Q or HSN creates a product line & AFTER seeks out a celeb to market or brand it for the company?

‎03-21-2011 02:59 AM

Some times I wonder if things work in reverse. We all know that Josie Maran brings us Argan oil and Dennis brings us Ojon and Laura Geller brings her line, etc. All these folks created their products on their own & then brought them to the Q.

BUT do you ever wonder if the Q found a great product line & wanted a famous person to sell it for them?

I'm thinking---what about Bob Warden for Cook's Essentials and sort of Elizabeth Hasselback for Dialogue (I know those are her designs not the Q's). Another question (IDK) but what about the Serena Williams line of clothes on HSN? What about Coleen Lopez's line? Aren't they products that HSN finds & then just hired a celeb/spokesperson to endorse/brand it for them???

Does it ever work backwards?

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