Brand ambassador - Blogs & Forums

Trusted Contributor

I really get a kick about the sales person being called brand ambassador I think everyone knows they are sales people.This statement does not make them any different.There company sends them to sell.

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Honored Contributor

In some cases I don't even think the company sends them, but the Q assigns them to act as vendors. Look at how many of them have gone from brand to brand, over time. Some of them are clearly associated with the brand they represent but not all of them, it would seem.

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Respected Contributor

@bewise wrote:
I really get a kick about the sales person being called brand ambassador I think everyone knows they are sales people.This statement does not make them any different.There company sends them to sell.

"Ambassador" is another word for representative.

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Respected Contributor

@bewise wrote:
I really get a kick about the sales person being called brand ambassador I think everyone knows they are sales people.This statement does not make them any different.There company sends them to sell.

My sister is employed as a "brand ambassador" for several startup food and beverage companies. That means that she tavels to various grocery stores and passes out free samples some days and calls stores and asks if they are carrying the products other days.

The glamorous life, indeed.

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Honored Contributor

So if they swipe all the demo products after the show, do they get away with it due to diplomatic immunity?

Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only LOVE can do that. ―Martin Luther King, Jr.

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Honored Contributor

I dated a guy who was a Lululemon Ambassador.

He did appearances...but no selling involved.

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Respected Contributor

Isn't there a brand where the salesperson is called lead educator or head of education or something like that ? phylosophy maybe ? A fancy shmancy title for someone for a salesperson, oh, er, excuse me, so we really need a teacher for someone to explain a product to us ?

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Honored Contributor

@stevieb wrote:
In some cases I don't even think the company sends them, but the Q assigns them to act as vendors. Look at how many of them have gone from brand to brand, over time. Some of them are clearly associated with the brand they represent but not all of them, it would seem.

@stevieb. They are for sale to the highest bidder. They are hired by the companies they represent and get a nice chunk of change for each apoearance. Posters have listed newspaper ads for some of these jobs.

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Esteemed Contributor

Don't forget everyone is an expert, too.

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Honored Contributor

My impression is that the Brand Ambassadors work for QVC, they present the product and might work closely with the designer/vendor but they aren't employed by the designer/vendor.

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