Community Chat

[Mersha]

---

@THEY CallMe Mr Wilkes wrote:

I absolutely believe that the email was written intentionally,  perhaps as someone's idea of a "joke."

It clearly became a very major issue internally as well as for recipients of the email if the QVC President was compelled to issue the apology so quickly.

I suspect QVC employees expressed concern and it was rapidly escalated to the President.

So many "new" posters on several threads about this incident.   Some just registered today.  Normally it's no big deal, but very odd and interesting today!

---

I noticed that also.

Come on, be brave.  If you are moved to post your opinion, for heaven's sake, OWN IT.

[Kachina624]

@rockygems123.  I'm finished with the discussion.  Enough has been said.

[mspatmac]

I was unaware of the entire situation as I opted out of QVC emails awhile ago.

That being said, now that I fully understand, thanks to posters here, I am appalled that the phrases were used.  QVC did the right thing apologizing.

If you are not offended now that we understand, please open your heart, it's not much ado about nothing. I am not an Asian woman but that doesn't matter. Wrong is wrong! 

[Calgon]

Very well said Carmie. I am of Asian descent and a senior citizen. My early years are full of memories of how my mother and I were targets of hatred toward Asians. My mother taught me that not everybody hated us, just those few. She loved this country and it's people and I served my country as a WAC in the Army. She was never more proud of me. This country gave us so much! I'm glad QVC offered the apology and that there are others who are aware of the sensitivity of this. Thank you.

[Marp]

---

@ISeeSetters wrote:

I'm seeing so much heat generated by this topic and I suggest much like others have, that someone accidentally ommitted 'A' from the sentence and didn't put a space between ling and time? Maybe this is more of an indictment of our education system rather than a perceived slap in the face of someone...Can we just call it a grammatical error and move on? 

---

NO.  Clearly this is a needed learning experience for some.

[rockygems123]

---

@Kachina624 wrote:

@rockygems123.  I'm finished with the discussion.  Enough has been said.

---

@Kachina624 

Yep me too

[Sassycoco]

Like @Kachina624 ....I wasn't aware
Of this racial slur ....now I am well aware.....

As for it being purposely done ...idk
I'd like to think no ....but who knows 💯?!?!
I believe this is an important topic ...perhaps...a teachable moment ...

[Highlands22]

---

@Carmie wrote:

---

@Kachina624 wrote:

@Carmie.  Most people obviously didn't get the connect or know about the source.  I sure didn't and have yet to see anything I'd consider insulting.   Since you seem well informed,  perhaps you can advise why I should be insulted?

---

I have to disagree.  For QVC to issue an apology, more than handful of people had to complain.

I think more people understood the slur than not.  Even if Ami wasn't Asian, the comment on the original email was wrong.  

Just like the N word, there is no place for society for a corporation to use this type of language.

It was probably sent by a dumb airhead employee who heard this phrase before and had no idea it was controversial, but the employee would not have been a person on the bottom of the barrel.

It was someone who was trusted and paid to be the voice of QVC.  I doubt it was done to be hurtful, but it still doesn't make it right.

. . .

---

--

I'm going with the "dumb airhead" employee excuse. 

The employee had most likely heard the expression at some point and, without any context,  thought it sounded "cute."

[Linmo]

DH is Asian, I'm not.  Our children are bi-racial.  This wouldn't have bothered any of them in the slightest way.  There are much bigger fish to fry.

[HalloweenGal53]

I am going to share my experience of why I believe this was an intentional slur. Emails like this aren't just randomly sent on a Friday morning. Marketing emails, social media postings, all of those types of marketing tools are planned months in advance and are added to what's known as a content calendar. One random person doesn't just send out an email that hasn't been planned and tweaked and worded way in advance. There are multiple sets of eyes on that calendar before anything is released to the public, especially in a corporation as large as QVC, so there's no doubt somebody would've pointed out what a bad idea that was if it had really been an innocent mistake and added to the marketing plan. That's also why it is exceedingly rare that there are grammatical errors or mistakes in marketing postings or emails because many people proofread and look it over before it ever gets released. It smacks to me of someone who was disgruntled and perhaps was fired or was quitting and decided to sabotage a scheduled email on their way out the door. It's especially pointed given that Ami is an Asian woman. Since it seems like there are people here who don't understand the connotations of that slur or where it comes from, the person who did it probably figured they'd be out the door before it was caught. Or that there would be this kind of uproar and argument over whether it was purposeful or just a grammatical error. Which it most definitely was not. Anyway, that's my two cents from the marketing angle.