LOGO LOUNGing in Spring Style!

by on ‎03-27-2017 04:51 PM

Spring is finally here and we’re welcoming the season with fresh new colors, prints, trims and updates to some of my favorite designs features. Lace has become a signature design element of LOGO and I love everything about it ­– the perfect complement for a cool masculine/feminine mix. All the details that go into the delicate fabric, seeing these intricate threads with the plaiting…and knotting…and looping…and twisting all coming together to create the most gorgeous patterns!


It is just such a timeless element that adds a little extra and takes a simple piece to the next level. For our March TSV (A288817: French Terry Zip Front Cardigan with Lace Back), I’m so excited to share our own LOGO take on modernizing lace; we’ve created the freshest and truly unique pattern that’s one of a kind!  


I search high and low for the PERFECT lace to complement each LOGO piece. For this cardigan, I love the web-like forms that make up the back lace – all the little triangles, squares, and circles come together to create this INCERDIBLE geometric pattern. This is definitely not your usual grandmother’s lace! It’s a cool spin on lace with an edgier take, the #LOGOFIED way of taking a classic design element and making it strong and interesting.


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Gorgeous design does not mean forgetting about comfort and that’s why I decided to pair this beautiful lace back with our signature French Terry. You have all raved about how luxurious this fabric feels with its forgiving relaxed fit and buttery soft texture. As women on the go, we also need functionality in our clothing and that means even the smallest details like a zip front closure with fabric pull, rounded V-neck, long sleeves, two-side entry pockets, back yoke with shirring, slight hi-low hem are purposely there for added wearing ease.


And we just can’t start the season off without introducing a fresh and bright color palette! Take your pick of soft neutrals like Blackberry and Antique White or some punchier colors inspired by spring flowers: Colonial Blue, Coral Blush and Banana Cream.


Pairs easily with an easy pair of jeans or casually draped over a dress.

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It’s gonna be a MAJOR spring with lots of fun and stylish times ahead at QVC, hope you all join us!!!


xx Lori


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on ‎03-27-2017 06:20 PM

Seems like Lace is "in" at the moment - here, at least.

on ‎03-28-2017 12:41 PM

Lovely. Can't wait to get mine! I got the Antique White, and I will be going back for the Blackberry for sure. Love you Lori!

by Buddy2005
on ‎03-31-2017 01:00 PM

Another great TSV Lori,  I purchased the coral blush and love it!   I love LOGO!!!! Keep up the fabulous work.  Jessie does a wonderful job too, love you both!!!!    Smiley Happy 

on ‎03-31-2017 07:29 PM

Beautiful pictures!!  Love seeing Louise : )

by Samdog
on ‎04-01-2017 02:55 PM

I am hooked on your fashions, since day one. Have a closet full; shoes and jewelry, too.  Love you.  May I ask a favor?  When your fashions are presented, please spend some time on the Larger size model (Jacque, Adrian) and how the garment fits, without covering the garment up with a cardigan or another item that hides the fit.  I am between a Large and X-Large and always check garment measurements listed, but to see how it fits on a larger model would be so helpful. A call out on the fit for larger gals would be so helpful.  I am so frustrated to hear a host call out that she and the models are wearing an XXS. Of course it looks good on them.  Us larger gals love your fashions, too!! Thank you so much.

by AbbysGram
on ‎04-03-2017 04:55 PM

I love your clothes, but I would love to see more bright clear colors.  Aqua, turquoise,lime green etc