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Ahhhhhhhh May! What a gorgeous, GORGEOUS month! Can never get enough of Mother Nature’s offerings, seeing all the bold and vibrant pops of color from the beautiful blooming flowers. I also get excited because it’s a season where we really begin to embrace a more carefree and relaxed state of mind. I start thinking about poolside lounging, summer cookouts and which spring/summer LOGO pieces I’ll be packing in my suitcases for my travels. Really just such FRESH energy to get excited about!!
Speaking of fresh, bold and traveling…we’re finally bringing our first-ever LOGO dress TSV to QVC!!! It’s unlike anything we’ve done before and seriously just the easiest and chicest all-in-one outfit!
It all really starts with the fabric for this dress. We know how much we all love cotton blended fabrics, so it was a no-brainer to do this perfect-for-spring dress in cotton modal. This knit fabric is different from our other cotton modal – it has slightly more body and is super soft to the touch. By adding modal to cotton it makes the piece more shrink resistant, as well as taking color more beautifully and still lightweight. This material also holds shape and color over time while still having that incredibly luxurious and silky smooth feel. It’s really a no-brainer to have when traveling this summer. Roll it up for an easy day to night outfit, perfect for taking to the beach or poolside, on vacation or destination wedding!
Four beautiful new seasonal colors: Vibrant Coral, Vivid Fuchsia, Blue Marble, Frosted Ivy and there’s always your go-to Black option (we all need that breezy summer LBD and this truly is the chicest of all little black dresses!). It all blends down into a never before used tonal lace on the front & back, creating the illusion of an asymmetrical hem.
We also decided to do a not so basic cardigan in the same fabric to complete the look. And here’s why is not so basic…all the design elements are engineered into the piece to give it a fabulous drape and shape.
With Memorial Day coming up as the unofficial start to summer, it’s the perfect time to have this wonderful dress in your wardrobe, I know you will wear it a lot so please send us your LOGO look using #LOGOTravels and you might just win some travel goodies! Keep an eye on our @lorigoldstein Instagram for more details!! Can’t wait to see you guys on Monday!
♥♥ Lori
Shop the complete LOGO by Lori Goldstein collection!
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And watch us every week —
Monday Nights, 8pm with Amy Stran
Saturday Afternoons, 2pm with Sharon Faetsch
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