Blogs

[#1]

There’s nothing I love more than our monthly LOGO coloring meetings.  When I say that I hand select every color, I mean it.  Our team puts so much love into the selection of these colors.  There’s a lot more that goes into coloring that meets the eye.  We make sure that the color is right for not only the style, but for the fabric.  Since each piece is colored almost a year in advance, it’s always a pleasant surprise when the samples come in and we are able to see all of our efforts come to fruition.

Last summer, when I sat down to lay out colors for June, a few colors trend stories caught my eye, and I thought I would share them with you!  You will be seeing a lot of these stories throughout the LOGO Summer 2015 collection.

1. NEW NEUTRALS: These new neutrals are interesting shades of brown, grey and white.  They range from light neutrals such as SANDLEWOOD, GREY BIRCH and WILD MUSHROOM to darker neutrals such as MAPLE SUGAR and CHARCOAL.  We didn’t forget about ALABASTER and BREEZE!  Such gorgeous summer tones.

2. NEW BRIGHTS: These bright, happy colors are fun shades of jewel tone gorgeousness ranging from the ever popular LAPIS to the unusual but beautiful SOUR APPLE.  We added in WILD BERRY, HIBISCUS, FRESH WATER BLUE and AQUA MOSS in as well!  Again, these are those happy jewel tone Summer colors.

3.NEW PASTELS: These new pastels are soft, pale whispers of color that act as a great base for layering pieces or a toner to a heavier, bolder print.  They take us effortlessly from Spring to Summer.  We have included FROSTED SAGE, BLUE TINT, VANILLA, LAVENDER MIST, PINK NECTAR and COLONIAL BLUE.  All these names hint at that splash of color!

4.NEW CLEARS: These new clears scream mid summer, and are perfect for this time of year!  They are fruit juicy, punchy colors such as APRICOT, BRIGHT SKY BLUE, OCEAN BREEZE, ROSE, and GREEN LAGOON.  These names just read summer!

I hope you love our Summer palate as much as I do! Enjoy color this summer and give yourself that permission to play!  Mix and match and send us in your favorite combos through instagram using  #LOGOFIED!  Can’t wait to see what you come up with!

Xx, Lori

[#2]

I love LOGO!  I appreciate and respect your creativity and individuality ~ Lori, you give us all permission to be ourselves, be comfortable and look great!  You inspire me ~

Please, Please, Please.......do a shoe line ~ "LOGO LOAFERS" ~ certainly they wouldn't all be loafers, but you get my drift!  Love all the shoes you wear : )

[#3]

Lori, I am a total convert to your clothes! I love your pastels and especially Bright Sky Blue! I cannot wait to see what you design next. I am glued to the TV every Monday night! Thank you for sharing such beautiful things with us!

[#4]

Logo Laces; Logo Lids, Logo La Maison...endless possibilities

[#5]

Love your style and own your tops in an array of  colors.   But, need additional soft pink colors, at least in camisoles and tanks.  In the wnter soft barely pink is stunning under all of your tops, makes the face pop.

[#6]

LOVE the new "Clear" colors -- so bright and happy for spring! 

[#7]

hi lori, love your clothing line. you don't even know me and yet you design for me! please think about a winter maxi skirt or a maxi dress with empire waist. judith