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Esteemed Contributor
Posts: 5,661
Registered: ‎03-10-2010

Shiseido buys Drunk Elephant

Shiseido buys the Drunk Elephant skin care company for $845 million US dollars

 

https://fashionista.com/2019/10/drunk-elephant-shiseido-acquisition

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Honored Contributor
Posts: 16,987
Registered: ‎03-10-2010

Re: Shiseido buys Drunk Elephant

Good things.  Shiseido is an excellent company.

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Respected Contributor
Posts: 2,390
Registered: ‎03-19-2010

Re: Shiseido buys Drunk Elephant


@Sooner wrote:

Good things.  Shiseido is an excellent company.


Agree.  They don't destroy the companies they purchase like Este Lauder does.

 

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Super Contributor
Posts: 449
Registered: ‎06-07-2010

Re: Shiseido buys Drunk Elephant

I was using Shiseido products for a few months  but it became too expensive plus all their products have parabens in them, which I don't like.  

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Trusted Contributor
Posts: 1,112
Registered: ‎03-19-2010

Re: Shiseido buys Drunk Elephant

So will DE now animal test? I am assuming they didn't before.

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Honored Contributor
Posts: 9,139
Registered: ‎04-16-2010

Re: Shiseido buys Drunk Elephant

Interesting.

 

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Super Contributor
Posts: 449
Registered: ‎06-07-2010

Re: Shiseido buys Drunk Elephant

Shisedo does animal testing.  

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Frequent Contributor
Posts: 115
Registered: ‎03-16-2010

Re: Shiseido buys Drunk Elephant

Say it ain't so. I really like Drunk Elephant products, plus they are Cruelty-Free. Now that Shiseido has purchased them, I will no longer be purchasing. I really try to buy from Cruelty-Free companies. 

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Contributor
Posts: 29
Registered: ‎03-09-2010

Re: Shiseido buys Drunk Elephant

From the DE Instagram site:

 

Drunk Elephant will always remain cruelty free. This will not change. Hong Kong SAR does not require animal testing, which is the only place where we will be selling in retail (via @SephoraHK), and in mainland China, we are using cross boarder e-commerce which does not require the same registration process as cosmetics sold via retail there. We do not, and will not, have a retail location mainland China.

We are @leapingbunnyprogram certified, and have never, nor will we ever, animal test or allow our products to be tested on animals. ♥️

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Respected Contributor
Posts: 3,279
Registered: ‎04-19-2010

Re: Shiseido buys Drunk Elephant


@nyc1 wrote:

@Sooner wrote:

Good things.  Shiseido is an excellent company.


Agree.  They don't destroy the companies they purchase like Este Lauder does.

 


My sentiments exactly!