Have you seen the informercial? I saw it the other day. The product looked pretty good so I did some research and was surprised that this product has so many great reviews on the Sephora website. It's also sold on the Dermstore site - $48/1.7 oz. tube. I was at Costco today and happened to see it there for $29.99 (they only had light and medium shades). On a whim, I bought a tube of the medium. We're having company tonight so when I got home I did an exfoliation treatment, showered and was finally able to play with the new makeup. I'm used to paying much less than $30 for a tube of foundation, but this stuff is really nice. It also is without certain offending ingredients, but has good stuff for your skin. I will say that at first it feels a little weird going on, but once it's dry you don't even notice it's there - very natural looking and good match to my skintone. When it was dry, I did apply a powder blush (Jing Ai) and an HD finishing powder. Very happy with the results.
This is from the listing on the Sephora site:
What it is:
A five-in-one formula designed to hydrate, prime, enhance, mattify, and protect your skin in a single step.
What it is formulated to do:
This multitasking complexion enhancer instantly provides your skin with an antioxidant-rich hydrating base, primed smooth finish, weightless coverage, and SPF 20. The complex is formulated with a rich combination of vitamins to improve your skintone, luminosity, and texture, while minimizing the look of pores, fine lines, and imperfections. Achieve a radiant, airbrushed complexion in seconds with the skin-soothing color minerals and enjoy the sheer, light finish with buildable coverage possibilities.
What it is formulated WITHOUT:
- Parabens
- Sulfates
- Synthetic Fragrances
- Synthetic Dyes
- Petrochemicals
- Phthalates
- Triclosan
What else you need to know:
Vitamin K, A, E and CoEnzymeQ10 are encapsulated into tiny beads for direct delivery onto your skin to help protect against oxidative damage. The formula also contains the organic certified ingredient, EcoPhysalis, a plant extract that protects against free radicals and evens skintone.