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Honored Contributor
Posts: 13,510
Registered: ‎05-23-2010

@50Mickey wrote:

I think the MAC Rep. Iris should have addressed this. She could have explained that MAC does their color shades and tones different from other makeup. And if you have pink or red undertones in your skin and blue veins in MAC you are a warm.  As it was there was no real explanation for calling  cool toned skin "warm." I don't know how they manage to sell this makeup. It must be a marketing gimmick to convince people that MAC has discovered the real secret to matching makeup to skin tones.  


@50Mickey @I think that years ago, when MAC started with this system, they were counting on in person customer MAC counter visits which allowed the salesperson to act as a consultant in the eyes of the shopper. As a consultant,she could drive up the sale. I've heard long time MAC customers refer to themselves by their MAC shade when asking about shades from other brands.