I always wear a blue undertone lipstick, from light pinks to bright pinks, red, roses. The "anchorwoman blue gloss" by It was awful - like a teen would wear, or an even younger girl. Didn't do what it said.
I love Lancome Rose 368, Estee Lauder Color Envy Tumultuous Pink, Tom Ford Showgirl, Chanel Romanesque.
Clinique Pop lipsticks have many that work great and are relatively inexpensive and I have found very high quality. I am using Pop Shock right now.
Lavender toned ones are lovely too if you can wear them with your complexion. There are many to choose from, from very soft to magenta.
A bright red with blue undertones makes your teeth look really white!