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Trusted Contributor
Posts: 1,253
Registered: ‎03-15-2010

Why does the Q have a 2nd channel? What's the purpose? Hae they ever explained it?

Honored Contributor
Posts: 10,620
Registered: ‎09-22-2010

To sell more .....

Respected Contributor
Posts: 2,735
Registered: ‎10-29-2016

So they can offer more options.  More chance of sales.  If you're not interested in what is on regular QVC, there is QVC beauty or QVC 2...

Honored Contributor
Posts: 15,641
Registered: ‎05-01-2010

Actually they have a third channel also. Q2 and Beauty IQ.  They have them to make more money. If you don't like what they are selling, go to one of the others.

Respected Contributor
Posts: 3,356
Registered: ‎01-03-2012

Re: Why a 2nd channel?

[ Edited ]

wrote:

Why does the Q have a 2nd channel? What's the purpose? Hae they ever explained it?


They have 3 channels.  QVC, Q2 and the Beauty Channel. Years ago Pat James went over to the QVC Fashion Channel.  Then she came back when they ended the channel.  I guess if you don’t want to watch QVC, you can watch one of their other channels. 

Honored Contributor
Posts: 15,816
Registered: ‎05-23-2015

It's nice to have options.

" You are entitled to your opinion. But you are not entitled to your own facts."
Daniel Patrick Moynihan
Respected Contributor
Posts: 4,206
Registered: ‎08-08-2011

I keep forgetting they have three channels since QVC is the only channel I get on Comcast in my area. 

Honored Contributor
Posts: 30,249
Registered: ‎03-12-2010

I guess it's to expand their 'empire'.  I read here a long time ago QVC had purchased SOME of HSN stock.

 

But recently everyone is speaking out about QVC and HSN being 'part of the same group' (however it's worded....together?).  I just know I read this:

 

https://www.responsemagazine.com/commerce/and-they-become-one-qvc-completes-acquisition-hsn

 

Here's another reason QVC is expanding:  The headline goes something like they're trying to compete with Amazon:  Go here:

 

https://www.cbsnews.com/news/qvc-buys-hsn-to-battle-amazon/

Esteemed Contributor
Posts: 7,725
Registered: ‎08-19-2014

I guess because they can.Oh they have 3 channels not 2.Triple the greed & triple the fun!!

Honored Contributor
Posts: 32,629
Registered: ‎05-10-2010

To increase sales, they actually have 3 channels but I believe the Beauty one is only available online.  The more channels they have, the more choices customers have.  I never watch the Beauty channel but my younger daugther who is makeup and skincare fanatic watches it all the time.  It's the only QVC programming she does watch so if it wasn't available, she would buy anything from QVC.