topic Re: Improving the QVC Experience in 2019 in Suggestion Box

Improving the QVC Experience in 2019

handygal2 — Fri, 08 Feb 2019 13:01:54 GMT

Regarding the changes for 2019 that are designed to improve the QVC experience, I don't think any of them are working-- at least not for me. From the new, hard-to-read TV graphics; to the website changes; to the new Q logo; to the new format for the JAI jewelry show; to the program and host switches on Monday evenings; to the new show titles... These changes are all cosmetic, and have no substance. I don't think any of these changes will gain new customers or increase revenue. I believe that's the bottom-line here.

Lower prices, better quality and variety of merchandise, consistent sizing among brands, more customer-friendly shipping charges, loyalty rewards for long-time customers, shorter presentations, show hosts who have professional demeanor and voices fit for TV broadcasting-- these are more important factors to improve the Q experience and increase your revenue and customer base. JMHO.

Re: Improving the QVC Experience in 2019

Perkup — Thu, 07 Feb 2019 14:12:07 GMT

Thank you for this very accurate post. I absollutely agree with all you said. I couldn't have said it better.

I am a little ticked off at the new graphics. I find them far more difficult to read than the previous ones. Please QVC, understand that not all your viewers are young with 20/20 vision. Lots of us are older (and long time shoppers) who don't see as well as we once did and many of us are a distance from the tv screen. Your "new" graphics are a real problem.

Re: Improving the QVC Experience in 2019

IMW — Thu, 07 Feb 2019 14:17:39 GMT

Totally agree with your excellent, accurate and concise

statement.

QVC seems to be chasing it’s tail and getting nowhere.

Re: Improving the QVC Experience in 2019

bdoby — Thu, 07 Feb 2019 14:29:09 GMT

Absolutely correct. QVC could care less about long time customers. I have been with them for 30 years, not once have I received a coupon for a discount, when I was spending more money, early on, they were up my dupa, even sent me a birthday card, but when I cut back on the spending they did not know I existed.

To this day, every now and then I purchase something like Denim and Company. there is always a different answer from Customer Service. The training is not consistent with all employees.

The new Hosts leave a lot to be desired. They are all show offs, wannabees, and some of them are not.

And then there are some of the old ones who are looking hargered, and I just love when the overweight ones promote the cookbooks that are sugar less items to be made or are healthy eating. Guess the Hosts don't read or use those books.

I firmly believe that Chery's Cookies are the worst product on the show. All sugar and they promote them for children's lunch boxes. Making money off of products that should not be on the show. Over priced and not good for you.

Re: Improving the QVC Experience in 2019

EdithEllenLily — Thu, 07 Feb 2019 14:33:29 GMT

@handygal2 You are right on with EVERYTHING. I cannot believe the font that was chosen. Each letter is too "narrow" and "light" and you have to squint to see the words and the prices, especially on television. Perhaps they have a Plan B with the font choice and they can revert to a better one?

The two most important things IMO are the product choices that need to be improved and the host choices (primary problems are voice quality, talking too fast, silly behavior, drinking wine and talking about their family in the presentations instead of the product).

It's good we have this forum to provide our feedback. I just hope it is read and considered.

Re: Improving the QVC Experience in 2019

meallen616 — Thu, 07 Feb 2019 14:59:12 GMT

Totally agree with all the previous posts!

Re: Improving the QVC Experience in 2019

nomless — Thu, 07 Feb 2019 15:24:48 GMT

@Perkup wrote:
Thank you for this very accurate post. I absollutely agree with all you said. I couldn't have said it better.

I am a little ticked off at the new graphics. I find them far more difficult to read than the previous ones. Please QVC, understand that not all your viewers are young with 20/20 vision. Lots of us are older (and long time shoppers) who don't see as well as we once did and many of us are a distance from the tv screen. Your "new" graphics are a real problem.

I am not old, and I don't have vision problems, but even I can't read the graphics on TV. I'm not going to struggle to do so, so my viewing of QVC will be limited. In turn, my purchases will be limited.

Frankly, I wonder if there is a purpose behind the new graphics. Does Q want to drive away seniors and replace them with a new young audience? After all, reality is seniors will die off....seniors are not the future of the company. I'm not sure younger generations are interested in TV shopping. It probably moves too slowly for them.

Re: Improving the QVC Experience in 2019

Daysdee — Thu, 07 Feb 2019 15:25:48 GMT

The graphics are way too difficult to read. I just won't be watching. Also, this last group of new hosts, need more training. QVC improvements are not working for me.

Re: Improving the QVC Experience in 2019

Jersey Girl CD — Thu, 07 Feb 2019 15:47:27 GMT

I completely agree! If you are watching from any distance (couch or bed) you can't see the important information...the price, color and size availability. All the information is on the left of the screen....why do that? So I can see everyone's feet? I don't care if you change the color of your logo, but why make fonts smaller????? This is not the way to gain younger shoppers...it is alienating your older ones! These changes are surely going to save me money!!!!

Re: Improving the QVC Experience in 2019

Krimpette — Thu, 07 Feb 2019 15:59:39 GMT

I see no "improvement" in any of the graphics on TV. In fact, they are dreadful. And as to their new logo....as I mentioned in another post, I don't think they could have come up with anything more bland if they tried!

Re: Improving the QVC Experience in 2019

ScarletDove — Thu, 07 Feb 2019 20:57:40 GMT

I said this in another post --updated it for the Suggestion Box.

For the improvement of the QVC and web experience, perhaps a drastic update to hiring quality IT staff and web designers would make the website better and fix all the chronic flaws/problems everyone encounters....now, who is responisble for the lousy programming changes.....these people too, need to be fired and quality staff hired! What good is a "quality" website if the products and programming is not updated to quality! Change for the better is one thing, but change for the sake of change is a waste of the customer's money! Keep the morning laid-back "chatty cathy" hosts in the morning, ruinous for the afternoon prime time....keep your newest overnite host where she belongs, she is too loud and pompous to be with long-time regular host AS in evening prime time, with RD and/or as fill-in on cooking shows. It is obnoxious to watch the overweight host on food shows bob, sway, wink, and dance while sampling food. And, please keep the other poor-behavior, bad-habit hosts off the food shows....absolute turnoff! I watch to see the products you have to offer, and dislike having to endure some of these "diva" hosts perform for the camera!

Re: Improving the QVC Experience in 2019

LindaSal — Thu, 07 Feb 2019 16:11:44 GMT

I have nothing to say, you girls have said it all and ITA!!!

Re: Improving the QVC Experience in 2019

lovesrecess — Thu, 07 Feb 2019 16:13:55 GMT

I spend much less time looking at the website now, Since I don’t watch the QVC on television at all, the website was my only access to Q...but the cluttered and crowded home page has cut back my interest on even doing that.

Re: Improving the QVC Experience in 2019

Diamonds22 — Thu, 07 Feb 2019 16:21:50 GMT

@meallen616 wrote:
Totally agree with all the previous posts!

Add me to the list.

Re: Improving the QVC Experience in 2019

raginfeet — Thu, 07 Feb 2019 16:31:20 GMT

Totally agree with all the comments. Do not like the new logo or the new graphics. At first, I thought it might be just me not liking change. But it's pretty obvious these changes are not going over well with anybody. The logo is boring and "uptight" (for lack of a better word). The old stylized Q was much more fun and had a little style. The graphics are, as everyone has said, not easy to read. Don't know who thought these changes were a good idea, but they should really re-think it!

Re: Improving the QVC Experience in 2019

misspammie — Thu, 07 Feb 2019 16:35:15 GMT

me too aftet 20 some years

Re: Improving the QVC Experience in 2019

PhilaLady1 — Thu, 07 Feb 2019 16:36:26 GMT

I agree too, with all of you, except for the one poster that starting talking about overweight hosts.

Re: Improving the QVC Experience in 2019

bowlicious — Thu, 07 Feb 2019 17:10:19 GMT

On my google home page where I pick what I want to go to the new Q logo is hard to see.

Re: Improving the QVC Experience in 2019

SunValley — Thu, 07 Feb 2019 20:18:50 GMT

The on-screen graphics are hard to read because they used some sort of greyscale. They faded the black. Isn’t the purpose to be readable? If changes are not improving the customer experience, they are useless. Their new jewelry format, double teaming the hosts, and unreadable graphics do nothing to encourage viewing. The OP is spot on concerning the changes that should be made.

Re: Improving the QVC Experience in 2019

Perkup — Thu, 07 Feb 2019 17:29:47 GMT

@PhilaLady1 wrote:
I agree too, with all of you, except for the one poster that starting talking about overweight hosts.

I do agree with the post on overweight hosts. Not when they are obviously fighting a lifetime issue of weight. But a host, who is obviously theatening their health with food and clearly enjoying every bite, does an injustice to those of us who care about our health and appearance.. I used to enjoy him. The obvious weight issues turn me off to the very items you are trying to sell. I can't even swallow macaroni and cheese anymore.

The googly eyes, the yum yum face, the hip bumps, the Happy Dance, the huge (and rude) bites of food that almost choke the host , and all the kissy kissy. . . . . . . could go. The little old ladies who think this is cute need to realize what they are encouraging. (I'm a little old lady, but I can't encourage gluttony)

Sorry for those who don't agree, but please think about the health issues involved here. QVC, please think about it.