topic Re: Customer Survey in Q Talk

Customer Survey

LancerHawkFriar — Mon, 18 Jun 2018 13:53:11 GMT

Received a QVC Customer Survey via email regarding fashion brands on the Q. They asked what brands do I shop. What style/items do I tend to purchase and how often I watch/shop the Q. Answered the questions and towards the end it was all questions regarding LOGO. Questions like...

Do you buy LOGO? If not why? Give 3 words how you would describe the line.

Do you watch LOGO presentations. If not why?

They even asked if I liked the designer herself!

Re: Customer Survey

LancerHawkFriar — Mon, 18 Jun 2018 13:55:17 GMT

I just found the question format weird how it was very general and then it switched entirely to being focused on LOGO.....

Re: Customer Survey

World Traveler — Mon, 18 Jun 2018 14:00:00 GMT

@LancerHawkFriar I would like to encourage you to respond. As someone who a long time ago was involved with marketing questions such as you outlined, there is a very good reason for going from general to specific. In the case of the company I was working for, it was to determine whether or not to continue using something that the company was on the fence about.

I doubt that is the situation at QVC with Logo, as they seem to highlight that product a lot; so, I am assuming it sells well for them.

I take the time to respond to inquiries like that, as I know for whatever reason they are asking, it has to do with a decision they are entertaining and I like to give them my input.

Re: Customer Survey

ItsME — Mon, 18 Jun 2018 14:18:32 GMT

I worked for a market research company many, many years ago. After that, I stopped answering surveys unless I'm compensated for my opinions. The reason is that everyone is making money from my opinions, and I think I should get a piece of that! I will do focus groups whenever asked.... they give a token compensation (usually $50 - $100, sometimes more).

As for this survey, with the focus on LOGO, it's possible that sales have declined, and they are trying to figure out the reason and how to correct it, or if they should increase or decrease the offerings/time given to the brand. This is just speculation, of course. It could be something else.

Re: Customer Survey

fthunt — Mon, 18 Jun 2018 14:38:40 GMT

I find the last question most interesting...........do you like the designer herself? Talk about a pointed question - wow

Re: Customer Survey

Shanus — Mon, 18 Jun 2018 17:38:22 GMT

Why didn’t we all get asked to fill out a survey? I have a few choice words. If they only ask some customers, not a very fair survey and slanted results. May as well not bother.

Re: Customer Survey

ItsME — Mon, 18 Jun 2018 18:03:51 GMT

@Shanus I have no idea.... could be that they are targeting LOGO shoppers or past shoppers? ETA.... also, since they don't control who responds, results will show the bias of those who do respond. Could be people who love the brand or people who have gripes. If the questions are well written and properly interpreted, they can hopefully minimize bias.

Re: Customer Survey

BalletBabe — Mon, 18 Jun 2018 21:17:21 GMT

@Shanus wrote:
Why didn’t we all get asked to fill out a survey? I have a few choice words. If they only ask some customers, not a very fair survey and slanted results. May as well not bother.

I didn't get one either @Shanus but I do not buy clothes , so maybe that is why. I bought a few denim and company jean jackets a few years ago and a Dennis Basso Trench coat but that is about it. I do not like LOGO. That is just me. I see no one wearing that style of clothing wear I live. I have watched a few shows as I was doing other things, and did not like it. I can buy clothes so much cheaper locally at a brick and mortor store here.

Re: Customer Survey

Shanus — Mon, 18 Jun 2018 21:20:13 GMT

@BalletBabe wrote:
@Shanus wrote:
Why didn’t we all get asked to fill out a survey? I have a few choice words. If they only ask some customers, not a very fair survey and slanted results. May as well not bother.

I didn't get one either @Shanus but I do not buy clothes , so maybe that is why. I bought a few denim and company jean jackets a few years ago and a Dennis Basso Trench coat but that is about it. I do not like LOGO. That is just me. I see no one wearing that style of clothing wear I live. I have watched a few shows as I was doing other things, and did not like it. I can buy clothes so much cheaper locally at a brick and mortor store here.

@BalletBabe That may be the reason...went to Logo customers.

Re: Customer Survey

Spurt — Tue, 19 Jun 2018 16:56:25 GMT

Sadly I didnt get a survey--- wish I did Interesting that they spot lighted LOGO and the vendor....

I wish they'd send the Customer Survey to active customers to see what they think of their clothing lines and go into detail like:

Which styles do you prefer-

Do you like short sleeve, long sleeve, 3/4 elbow sleeve,

Do you like curved hems, straight hems, trapeze hems

What length of pants do you prefer?

And give a range of like to dislike of each of their respective clothing lines....

Re: Customer Survey

elated — Tue, 19 Jun 2018 19:13:03 GMT

Maybe they are asking about Logo because of high returns. We see the customer reviews but those are a very small percentage of those buying the line. Customers are complaining about high prices and quality. Who knows but something is going on behind the scenes.

Re: Customer Survey

blackhole99 — Wed, 20 Jun 2018 21:58:16 GMT

Years ago I was asked to take a survey about JT the show host, they even asked me if I thought she was pretentious. Evidently it didn't affect JT because she's still up to her old tricks on the Q.

Re: Customer Survey

this is my nic — Thu, 21 Jun 2018 00:39:56 GMT

Oh, I hope I get one of those surveys! Please!

Re: Customer Survey

Shanus — Thu, 21 Jun 2018 00:46:57 GMT

Q really doesn’t have to waste time & money mailing out surveys. They just need to read these forums. There’s more than enough dissatisfaction voiced here.

Re: Customer Survey

grooms — Thu, 21 Jun 2018 01:46:56 GMT

I want to do the JT questionnaire......where do I sign up for that one.......pretentious......maybe that questionnaire came out when she "retired" and after a year or so, decided she cannot live without all that attention and wanted her job back and QVC gives it to her and away she goes again. I cannot take it anymore and waiting for another "retirement". PLEEEEEEEEEEEEZE

Re: Customer Survey

blackhole99 — Thu, 21 Jun 2018 01:56:42 GMT

@groomsI was asked in an email to take the survey, I didn't know until I agreed to take the survey that it was about JT.

Re: Customer Survey

grooms — Thu, 21 Jun 2018 01:59:57 GMT

Blackhole99........ you are SO lucky

Re: Customer Survey

MomCat — Thu, 21 Jun 2018 14:32:04 GMT

There must be different surveys going out from the Q. I just got one in email that had very little to do with what QVC sells. It was focused on my shopping habits with them vs other retailers. I got thru it, but it was very boring. Maybe it was because I don't shop exclusively with QVC. The only areas of detail it got into was how I watch QVC (on tv or tablet), and specifically how I return items to QVC. Big deal.

Re: Customer Survey

LancerHawkFriar — Tue, 26 Jun 2018 13:14:53 GMT

In response as to as to why or who got the email.....I am not a fan of LOGO and have never even bought something to see if I liked it. I have purchased items from other clothing vendors. I love Issac Mizrahi driving mocs and I love his 24/7 line of pants. They are great. Believe it or not I tend to like Susan Graver's basic line of clothing. Her print tops not so much but her solid color tops are very work friendly. I've bought from Denim & Co but I send a lot back because sometimes it looks very old lady-ish. I'm not young but I'm not old (58) and sometimes things can read "old lady trying too look young"

Quaker Factory is very specific. Some tops are too over the top but some are really good basics.

I gave my honest opinion of LOGO and what I didn't like about the brand but said nothing about Lori Goldstein. Why bash someone because I don't like her designs. She's just doing her job.

Re: Customer Survey

Tique — Fri, 29 Jun 2018 13:55:47 GMT

I received a Survey that was about the QCard. The survey contained about eight questions. Each of them provided three options asking which was the most important reason to be a QCard Holder or become one. There was also the option of "None of these".

Some of the options listed were:

To get a handwritten note from a Host;
To get a signed picture of a Host;
To be invited to Live events;
To get prime seating for a Live event;
To get free S&H on the TSVs;
To be notified of new product lines before the general public;
To get free S&H if the order is over a certain amount. The amounts listed varied from $100 to $250.

Most of these mean absolutely nothing to me. I have had a QCard for over twenty years. Use it once a year for credit reporting purposes and pay the balance as soon as I use it.