topic Re: Letter to Mike George in Q Talk

Letter to Mike George

KaySD — Sat, 10 Feb 2018 18:44:45 GMT

Dear Mr. George,

In reply to your letter today about bringing HSN several respected catalogs into the QVC group, you are right to be "excited." Your mix of sales channels and product choices is very well-rounded at this point, with offerings that should suit almost all moderate-tier customers. And I appreciate you keeping everyone informed about these changes.

You also mention that you intend to preserve the separate personalities of these sales channels. I encourage you to do so, even if there is some cross-over merchandise. Each site or catalog has its own market and demographics, and their customers don't necessarily cross over. In particular, many shoppers seem to have a strong preference for either qvc.com or hsn.com, but not both. I, for example, use two of your family of sales channels and am indifferent to or dislike the others.

Keeping separate identities for your outlets helps customers like me zero in more easily on what they want, without wading through a huge inventory they don't want. This, I believe, is the huge downside of shopping on Amazon or Jet, despite their obvious pricing and shipping advantages.

I'm sure many others who read this have different opinioins--this is just mine.

Re: Letter to Mike George

x Hedge — Sat, 10 Feb 2018 18:54:07 GMT

I'd like to see the letter you're replying to, @KaySD.

Re: Letter to Mike George

momtochloe — Sat, 10 Feb 2018 18:57:17 GMT

@x Hedge here is a link to the letter:

http://www.qvc.com/content/featured/mike-george-letter.html

Re: Letter to Mike George

x Hedge — Sat, 10 Feb 2018 18:58:04 GMT

Thank you @momtochloe!

Re: Letter to Mike George

KaySD — Sat, 10 Feb 2018 19:00:01 GMT

Sorry! It's linked from the home page today. I see someone else has posted a link--thanks!

Re: Letter to Mike George

x Hedge — Sat, 10 Feb 2018 19:08:44 GMT

No wonder. I never see the home page. My link goes straight to Forums-All Topics page, and I usually use the QVC app to shop or view my account.

Re: Letter to Mike George

jackthebear — Sat, 10 Feb 2018 19:40:52 GMT

wrote:
No wonder. I never see the home page. My link goes straight to Forums-All Topics page, and I usually use the QVC app to shop or view my account.

me too

Re: Letter to Mike George

makena — Sat, 10 Feb 2018 20:35:01 GMT

I really don't see the benefit. There are still two different places to shop.

Re: Letter to Mike George

Caaareful Shopper — Sat, 10 Feb 2018 23:40:53 GMT

So far, this QVC/HSN new shopping experience is extremely Much Ado About Nothing. They keep saying they will stay separate and distinct shopping channels. Even David Venable mentioned that when he was split-screen on air with Bobbi Ray from HSN this morning during his Saturday Morning show.

Time will tell whether they are just including each other in their respective marketing shout-outs, or if it’ll be more than that.

Re: Letter to Mike George

skuggles — Sat, 10 Feb 2018 21:43:35 GMT

I think they're using a successful business strategy being used today, especially by Amazon. Why duel with the competition when you can eat them and turn them into energy to feed your own business.

Re: Letter to Mike George

Kachina624 — Sat, 10 Feb 2018 23:45:29 GMT

@KaySD. I suggest you find another way to communicate with Mr. George. Theres no indication he sits around reading this board, or has ever even seen it or knows it exists.

Re: Letter to Mike George

blackhole99 — Sun, 11 Feb 2018 18:20:52 GMT

Mike has staff who reads the letters and emails and if they think the complaint or concern has merit, they pass it on to Mike George. You will get a phone call from them PDQ if they are going to try and do anything about your concern.

Re: Letter to Mike George

TY — Sun, 11 Feb 2018 22:00:55 GMT

The corporate PR letter from Mike George on the HSN website has a photo of him as well. I guess they don't expect the HSN customer to know who Mike George is or what he looks like.

http://corporate.hsn.com/newsroom/happenings/a-letter-to-our-customers/

Re: Letter to Mike George

Trix — Mon, 12 Feb 2018 01:47:02 GMT

wrote:
The corporate PR letter from Mike George on the HSN website has a photo of him as well. I guess they don't expect the HSN customer to know who Mike George is or what he looks like.

http://corporate.hsn.com/newsroom/happenings/a-letter-to-our-customers/

With regard to being recognized, most QVC shoppers also wouldn't know who Mike George is or what he looks like.

Re: Letter to Mike George

Reever — Mon, 12 Feb 2018 03:10:39 GMT

I have to wonder if David Venable will put in for a transfer to Tampa? He is always complaining about cold weather while he is on the air. He obviously has a penchant for warmer tropical climates. I do not believe Mike George when he says it is his intention to keep the staffs separate. I believe we will see cross over.

Re: Letter to Mike George

KaySD — Tue, 13 Feb 2018 03:15:45 GMT

Thanks, @Kachina624. I know, but this is the only place I use to interact with QVC. If they read it fine, if not fine--I'm not interested enough to work any harder at it!

Re: Letter to Mike George

KaySD — Tue, 13 Feb 2018 03:17:03 GMT

Thanks, @blackhole99. I never thought of that. Really, it's not a concern for me--I just had an opinion and wanted to offer it in case they are interested. I'm just one of a zillion customers!

Re: Letter to Mike George

Trix — Tue, 13 Feb 2018 14:01:06 GMT

@KaySD Mr. George may not read the boards himself, but trust me the marketing department of QVC has people perusing them. They are as valuable a tool as Facebook (or any of the other social media forums), calls, letters, emails etc. to track the viewpoints of customers. Don't think for a minute that if QVC were not using this forum as a tool for their marketing team and consultants it would continue to exist. The opinions expressed on this board find their way to the right ears.

Re: Letter to Mike George

Spurt — Tue, 13 Feb 2018 22:05:30 GMT

Love this take on the merger......the last page in particular says it all..............

https://seekingalpha.com/article/4086550-merging-qvc-hsn-still-solve-eithers-amazon-problem?page=4

Here's the full article..............

https://seekingalpha.com/article/4086550-merging-qvc-hsn-still-solve-eithers-amazon-problem?page=1

@stevieb Isnt this what we've been saying.....I wonder what the "fan club" will say............

Re: Letter to Mike George

Spurt — Tue, 13 Feb 2018 22:00:50 GMT

wrote:
wrote:
The corporate PR letter from Mike George on the HSN website has a photo of him as well. I guess they don't expect the HSN customer to know who Mike George is or what he looks like.

http://corporate.hsn.com/newsroom/happenings/a-letter-to-our-customers/

With regard to being recognized, most QVC shoppers also wouldn't know who Mike George is or what he looks like.

@Trix

Oh I know what he looks like, if you read the financial
"rags" you see his photo....and he's done interviews on the business channels too......but I think he relies on the rosey picture the Department Heads tell him....He seems rather oblivious as to whats going on as far as customer base, what customers really want (and its not celebrity products)....and he tauts the name brands, he doesnt realize what he's selling local stores and everyone else is selling ....there's even infommercials with the same products and vendors.....and long time customers are bored with repetiveness and dont watch or buy as much....