topic Re: IT Cosmetics in Beauty

IT Cosmetics

suziebee1 — Tue, 11 Mar 2025 12:17:00 GMT

I was in Ulta on Saturday, and the IT representative told me that they would not be on QVC after September. She said she didn't know why - they had just been informed of the news. So, just FYI. Maybe we will hear more from QVC about it.

Re: IT Cosmetics

LindaSal — Tue, 11 Mar 2025 13:14:13 GMT

I'm not into the beauty items but I feel we are about to lose many of the brands we are familiar with on the Q and HSN. The merge will happen around September so this seems like just part of some big changes coming.

Re: IT Cosmetics

millieshops — Tue, 11 Mar 2025 13:19:00 GMT

@suziebee1 Only a guess but maybe once lots of shoppers know and like their products, it doesn't benefit IT to bargain for TV time.

I buy almost no cosmetics, but one IT product I do use is their brow device with pencil and brush on opposite ends. I had no knowledge of IT except because they were on the Q line-up.

Re: IT Cosmetics

Shanus — Tue, 11 Mar 2025 13:29:06 GMT

@suziebee1 I've been noticing except for Nordstrom, many dept. stores have filthy and empty spot demos on counter out of many shades/products. I'm thinking prices will be going up and stores (and Q) will be carrying what they can get and at a reasonable price.

I assume some makeup lines will be expensive to produce and quanities will be limited to fewer stores.

Re: IT Cosmetics

Effie54 — Tue, 11 Mar 2025 13:42:45 GMT

That's a shame. It's one of the few beauty lines I like on the Q. It's so much better than many lines that keep getting aired over and over again.

Re: IT Cosmetics

Still Raining — Tue, 11 Mar 2025 14:48:29 GMT

It has been a while, but Ulta really downsized their displays too. After they were sold they did change a lot.

Re: IT Cosmetics

JudyL — Tue, 11 Mar 2025 15:00:34 GMT

This is sad news. I use IT Cosmetics CC Glow and sometimes the Q has a good deal on it. I remember when IT started on the Q.

Re: IT Cosmetics

ajsidney12 — Tue, 11 Mar 2025 16:44:21 GMT

With the exception of kits or two-fers, I can get IT on A-azon cheaper with free delivery as a prime member. The Ultas near me are dumpy, and have very small storefronts with not much to select from in-store.

I feel like one of the two channels will become more beauty focused, otherwise why sell the same products (Too Faced, Tarte, Benefit, Beauty Bio, Doris doll10, Shark, Tweakd, Beekman, Clinique, all the high end perfume brands that they share, Sunday Riley, etc.) across two platforms if your productions are (going to be) in the same space, technology shared, resources consolidated, etc. Frankly I would like that; beauty, clothes, jewley and accessories on one channel and the other carrying the electronics, housewares, coin collector stuff, crafts and gardening/home care.

Re: IT Cosmetics

We rescue cats — Tue, 11 Mar 2025 17:02:10 GMT

I often wondered what is happening in retail cosmetic sales, the big companies used to pay (a lot) for prime placement in the premium stores, not sure if that continues today.

Re: IT Cosmetics

Mz iMac — Tue, 11 Mar 2025 17:04:12 GMT

IT no longer needs QVC

Re: IT Cosmetics

FranandZoe — Tue, 11 Mar 2025 17:32:04 GMT

I love the CC cream. The IT website has good deals. Macy's too.

Re: IT Cosmetics

Tori3569 — Wed, 12 Mar 2025 03:23:44 GMT

The IT website is practically non stop promos. No need for them to be here to introduce itself any longer.

Re: IT Cosmetics

Allthingsgirly67 — Thu, 13 Mar 2025 15:19:03 GMT

I work in beauty at a flagship Macy’s, they have a section we call “trend”. We have Philosophy, It, Bare Minerals, Anastasia, etc. 15% is coming up.

Re: IT Cosmetics

TerryNJ — Fri, 14 Mar 2025 16:54:23 GMT

I will miss watching Dessire

Re: IT Cosmetics

LisaMofSLC — Mon, 31 Mar 2025 22:21:30 GMT

Will IT still be sold in Ulta? I dont buy makeup anymore. I bought a lot during covid, as it was on sale and I figured I could use it once we could out again. I ended up retiring shortly after so use what I have and dont buy more since I dont go out much anymore. I have two compacts of IT powder foundation and that's enough to last. So many brands have gone, Principal Secret, I think Rachael Ray os gone too, and many others I cant instantly recall. But shopping is a luxury I can no longer afford.

Re: IT Cosmetics

Effie54 — Mon, 31 Mar 2025 22:47:40 GMT

I noticed everything from IT Cosmetics is on sale, so it seems the Q is phasing them out.

Re: IT Cosmetics

SportyShorty07 — Tue, 01 Apr 2025 01:01:09 GMT

@suziebee1 Thank you for letting us know 💗. I really like IT cosmetics blushes- I like the Sunlit cream blush and the Sweet Cheeks powder blush. The blushes are so pretty. I really enjoy the IT Cosmetics QVC presentations, especially Desiree's upbeat and fun personality.

Re: IT Cosmetics

San Antonio Gal — Tue, 01 Apr 2025 02:16:54 GMT

Maybe Desiree will try out for the host position @SportyShorty07 . I read in another thread that her dream job was to be a Q host. I think she'd make a good one.

I like her a lot too.

Re: IT Cosmetics

SportyShorty07 — Tue, 01 Apr 2025 03:28:47 GMT

@San Antonio Gal Desiree would be a perfect fit for a QVC host! I like her a lot- she's really nice and down to earth. I hope we see more of her, even after QVC stops selling IT Cosmetics. She seems like she'd be a loyal and fun gal pal 🤗.

Re: IT Cosmetics

beach-mom — Tue, 01 Apr 2025 04:40:09 GMT

Oh no! This makes me sad.

I know we can buy at Ulta and online, but there is nothing like QVC. I love being able to see the products demonstrated by the vendors - OK, Desiree, whom I also am a huge fan of. I learn a lot.

I also like the "QVC exclusives" they bring. Right before the holidays I bought the Celebration Glow Face and Eye Palette. I really like it.

I imagine many of these will end up on the website, but I like getting them on QVC.

Josie, and now IT. I hope they leave Laura and Rose-Marie alone!