topic Re: What Happened to QVC Skincare?!! in Beauty

What Happened to QVC Skincare?!!

DebNYC31 — Sat, 23 May 2020 04:17:33 GMT

I thought that QVC was leading retailer in beauty/skincare products yet during this COVID19 when we are all home and could use some good skin care products they seemed to have disappeared in the industry? I dont need to see anymore lame fashion in then also few brands they seem to have now - Denim & Co, Logo, Belle, GILI, Susan Graver...ugh.......and QVC seems to have been reduced their beauty brands to J Maran, Mally and IT? So limited in products! And this was already in play before the COVID19 virus. - I am home 24/7 - and looking for skin care (and perfect time from a mktg perspective - wake up QVC) to sell a variety of skin care products!

Re: What Happened to QVC Skincare?!!

Catastrophe — Sat, 23 May 2020 05:28:32 GMT

What has happened to QVC?

Re: What Happened to QVC Skincare?!!

kutira — Sat, 23 May 2020 05:44:38 GMT

They lost Smashbox and Holly. I have so much stuff from then...

Re: What Happened to QVC Skincare?!!

Pook — Sat, 23 May 2020 09:13:50 GMT

@DebNYC31 It's probably beauty products are hard to come by since many areas/countries are in lockdown with nonessential businesses shut down.

Re: What Happened to QVC Skincare?!!

Shanus — Sat, 23 May 2020 14:47:35 GMT

Skincare is discounted in stores by 15%-20% at special sales and online, I find mine at 40% + free gifts, no ship. That's what happened to Q's skincare.

Re: What Happened to QVC Skincare?!!

Shanus — Sat, 23 May 2020 14:49:56 GMT

@Pook wrote:
@DebNYC31 It's probably beauty products are hard to come by since many areas/countries are in lockdown with nonessential businesses shut down.

@Pook Any makeup/skincare I've searched for is online. Nordstrom & Belk's have had sales. Beautylish is 40% off until the 25th, for example. QVC 40% off? Never happen.

Re: What Happened to QVC Skincare?!!

KaySD — Sat, 23 May 2020 17:07:58 GMT

You may be right. There seems to be th plenty of skin care available, but the selection may be shifting, as I have begun to notice in other areas.

I have always tended to mentally classify Q with the mid-to-lower end of Macy's merchandise, plus maybe the upper end of Target's. Lately, maybe since the acquisition of HSN, it feels like they are moving more in the Walmart's direction, adding iffy-er brands, toys, crafts, coins, all that kind of stuff. Not criticizing that stuff, just noticing the change.

Re: What Happened to QVC Skincare?!!

Kachina624 — Sat, 23 May 2020 20:24:08 GMT

@KaySD I haven't seen any toys, crafts, or coins on QVC. Have you? People constantly complain about the Q's stale merchandise and repeative programming. I imagine they're constantly looking for a "magic" company that will be highly successful.

Re: What Happened to QVC Skincare?!!

Luv pets — Sun, 24 May 2020 03:54:38 GMT

@DebNYC31

QVC has many beauty brands listed, but most of them don't get any airtime. The same brands are shown over and over. These brands sell very well. Perhaps if the other 95% of brands got some airtime, they would generate more sales. I would love to see presentations from these brands. I think most of us would welcome some new beauty!

Re: What Happened to QVC Skincare?!!

KaySD — Sun, 24 May 2020 18:42:25 GMT

@Kachina624 I actually don't watch the channels, just use the website, so I don't keep track of what they broadcast. I do check the "New" page regularly, and these days I see the kids, crafts and tchotskies on there. Again, no judgment of this merch, but for me, it's just in the way. I have the impression that this kind of stuff is more characteristic of HSN, but I could be wrong. Also, it doesn't look to me like there's enough selection to make Q a destination for these categories. If I were a serious knitter, for example, I wouldn't think to look on Q b/c there are only a few yarns.

Re: What Happened to QVC Skincare?!!

KaySD — Sun, 24 May 2020 18:46:49 GMT

@Luv pets I get what you mean--I was't thinking about airtime since I shop on the website. I think Clinique is an example of what you are saying. It's a good brand, but few of the items have videos, so that means they aren't getting presented on air.

Shoot, the stuff's not any cheaper on Q, either, so I say, just buy from Macy's and Nordie's if you can, and keep our local department stores healthy!

Re: What Happened to QVC Skincare?!!

Dinaki — Sun, 24 May 2020 18:58:25 GMT

If you go to QVC Beauty, they have a ton of brands to choose from.

Re: What Happened to QVC Skincare?!!

Kachina624 — Sun, 24 May 2020 19:39:41 GMT

@KaySD QVC.com has thousands and thousands of items listed on the website that they sell for vendors but never have on the air. Except for some toys at Christmas, I've never seen the items you mention on QVC but now I understand how you got that idea. They have quite a line of maternity wear but fortunately we haven't been subjected to those fashion shows either.