topic It Cosmetics serum foundation in Beauty

It Cosmetics serum foundation

homedecorator — Sat, 21 Jan 2017 22:01:21 GMT

Wondering what those who purchased think of it....

Re: It Cosmetics serum foundation

ccassaday — Sat, 21 Jan 2017 22:15:40 GMT

I haven't tried it yet. My skin is so dry right now so I am using the moisturizer and if it helps I will try it. I want to give it a fair chance. Winter has really been bad on my skin. When I got it I put it on my hand. It didn't seem heavy. The color in light looked good for me.

Re: It Cosmetics serum foundation

getch — Sat, 21 Jan 2017 22:44:44 GMT

I tried it twice. The first time I used too much and it felt greasy my face looked like I had foundation on. The second time I did it right, alittle bit and it wash"wet looking" and first but dried quickly. I then went out to get my hair done and my hair colorist commented on how nice my skin looked. Sometimes it just takes alittle practice!!! I would give it a try. I try EVERYTHING!!!

Re: It Cosmetics serum foundation

Squirrel Lover — Sat, 21 Jan 2017 22:48:13 GMT

It is medium coverage and thin, much thinner than the cc cream. It takes time to dry. The moisturizer cream has a strong scent to it of lavendar and something else.

Re: It Cosmetics serum foundation

Blondelle — Sat, 21 Jan 2017 23:55:27 GMT

Just wondering how the colors match uip to the CC cream. Is their medium shade darker in the serum foundation? Someone said the light ran deeper.

Re: It Cosmetics serum foundation

NJgirl 1205 — Sun, 22 Jan 2017 01:27:35 GMT

I am LOVING the foundation! Beautiful finish, so light and weightless and blends beautifully. I set it with a bit of powder in the t-zone and I am good for the day. It really looks like nothing on the skin and I have received 2 compliments when I was out yesterday.

Re: It Cosmetics serum foundation

september — Sun, 22 Jan 2017 02:32:00 GMT

I love it! I ordered the light, and at first I thought it was a bit too dark, but now I think it just appears that way because it gives better coverage than the CC product in light.

I've only been using it for a few days, but I think I'll get the hang of using a lighter hand.

Re: It Cosmetics serum foundation

haddon9 — Sun, 22 Jan 2017 02:40:40 GMT

I love it! I have an olive complexion and got the medium tan. Though it works It's just a little bit dark and makes me look like I have a tan. I'd like to get just the regular medium and maybe mix them. I'm hoping that they offer just the foundation without the eye & face cream.

Re: It Cosmetics serum foundation

ccassaday — Sun, 22 Jan 2017 02:47:51 GMT

@haddon9 wrote:
I love it! I have an olive complexion and got the medium tan. Though it works It's just a little bit dark and makes me look like I have a tan. I'd like to get just the regular medium and maybe mix them. I'm hoping that they offer just the foundation without the eye & face cream.

I think it pops out of the compact so it looks like they may offer refills.

Re: It Cosmetics serum foundation

BrookShop200 — Sun, 22 Jan 2017 03:23:26 GMT

I tried it once and didn't love it. I have a lot of redness on my chin and it didn't cover as much as the CC cream does. I have the light in both and the shade worked for me. I am quite oily on my chin and unneeded to add Bye Bye Pores to mattify the serum. Might be a good product for those with dry skin who don't need much color correction. Also just noticed tahg Ulta will be selling the compact for $38 at the end of January. Just saw the product page on Ulta.com.

Re: It Cosmetics serum foundation

CoffeeTalk — Sun, 22 Jan 2017 03:44:44 GMT

I'm liking the serum foundation so far. For me, it's a lighter coverage than the CC cream, but it's a nice alternative. I wear the medium in both the CC cream and serum foundation and I find the serum foundation is a tad bit darker and a better match for my medium beige skintone.

Re: It Cosmetics serum foundation

Hammy2005 — Sun, 22 Jan 2017 07:46:19 GMT

It is lighter coverage than what I'm used to, but today I applied a small amount of foundation over it. So as a primer, for me I love it!

Re: It Cosmetics serum foundation

Tricolor — Mon, 23 Jan 2017 15:29:45 GMT

@Blondelle, I wear medium in the CC so I bought the medium in the Serum Foundation. Perfect match. My skin is dry and it goes on beautifully. Fortunately, I don't need coverage at my old age but it's definitely not full coverage. The mention of it being full coverage was misleading. I really don't know how Jamie covered her rosacea with the light coverage of this product. It is buildable but my gosh you would go through it awfully quick to get full coverage.

Re: It Cosmetics serum foundation

ccassaday — Tue, 24 Jan 2017 01:30:37 GMT

I will have a review tomorrow. I will use it for the first time tomorrow. I am really liking the two skin care products. The confidence in a cream paired with the sample of bye lines is super nice. I could see me purchasing the full size when my paulas choice antioxident serum is gone and using this in the daytime.

Re: It Cosmetics serum foundation

Birdwatchergirl — Tue, 24 Jan 2017 23:09:13 GMT

I LOVE it! I purchased the tsv in light since that's what I use up in the CC cream. I think I love the serum foundation better than the Cc cream! The first time I used it did use the brush and it sort of dragged on my skin so I can see why some people may find it streaky but then I watched one of the videos and it mentioned to apply the serum foundation directly after applying the confidence cream and I used more of a stippling technique like the model who wore the tan shade and perfection! I love the finish of this foundation which is a wee bit less shiny to me than the finish left by the Cc cream -I feel like this is as close to flawless skin for my 60 year old face ☺the CC cream seems to oxidize a wee bit on me as the day goes on but the serum foundation stays true all day long. I do have light pink undertones to my skin and was worried the light would be too yellow but it blends in for me beautifully and I love the subtle glow! Thank you Jamie!💕