Blogs

My Beauty Discovery: Epilation

by on ‎12-13-2013 02:50 PM

Emjoi eRase


I have been a buyer in the beauty business for more than 20 years. In that time, as you can imagine, I have seen a lot—and it's hard to surprise me! But, it does happen from time to time. This year, I made a personal discovery that had been under my nose for years: epilation—hair removal that works by mass-plucking hair.


I had always dismissed this as a way to remove unwanted hair. Over the years, I have waxed, shaved, and plucked. It's a non-stop chore. Earlier this year when we were reviewing product with Emjoi, they convinced me to try their epilator. I was skeptical as I heard it was painful. I took it home and attacked my legs. OK, it was a little painful at first until I got used to it, but no worse than waxing. It took longer than usual for the hair to start growing back. When my hair grew back, it was more sparse and not as stubbly. The second time I epilated my legs I was attacking less hair. Bravely I then used it on my underarms and again loved the result. This product has literally changed my life. Before I used to shave my legs and underarms nearly every day in the shower. The hair would grow back thick and stubbly. Now I epilate once every two weeks.


Why am I telling you this? Because we have a Today's Special Value® Emjoi eRase 60-Disc 2-in-1 Epilator available on Friday, December 20th. This is the launch of Emjoi's latest epilator technology—the 60-disc epilator with angled discs for temporary precision hair removal. I can't praise this item enough! For me, it was my greatest beauty discovery of the year.


Please tune in, watch the demonstrations—and why not give it a try? Also, I'd love to hear from other "epiladies." Let me know if you have an epilator and how you discovered it.


 


—Claudia Lucas