Blogs

Where the Magic Happens - Susan Graver

by on ‎10-07-2014 01:12 PM

A few weeks ago, Sandra Bennett and I took a trip to NYC to visit the Susan Graver offices to see where the Graver magic happens.. I am truly amazed each time I visit and wanted to share with you some of the fun facts and pics. Since the Susan Graver brand began on the Q, Susan has created over 100 TSV's over the years...


 


Here is a row of folders containing every detail from fabric, specs and details of each garment in the line.. Sort of organized like your doctor's office.. Lol …


 


The Graver team purchases 250 prints a year to design into the garments each year...


 


Here are the forms marked so that each garment matches the specs for all seven sizes...



Christina is showing us a light box..this is used to match color for all locations from the design studio to the factory to the Q...


 


There are at least 50 new designs created every month...


 



The Graver team in NYC has 85 people supporting the design and line plan through production in NYC... 


 


…Susan's designer attention to detail with buttons..




 


Gems and hardware used for designs..




The Graver team purchases 750 samples on their trips to Europe two times per year and 100's during the year in NYC for design inspiration.  


 


Susan looking at samples for inspiration... 


 


Production line not often found today in a NYC office.  






We had a wonderful day visiting NYC and working with Susan on her line...there is so much organization and attention to detail plus creativity that goes into her line! I love my Graver fashions even more! And guess who shares the same floor in NYC! Our friends from Tarte!



You can find me on Facebook at: www.facebook.com/PatJamesDeMentriQVC


Twitter: www.twitter.com/pdementri


Instagram: www.instagram.com/PatJamesDeMentriQVC


toGather: www.gather.qvc.com/member/PatJamesDementri