Blogs

Sincerely Southwest Anniversary

by on ‎03-04-2008 03:45 PM

Hi Friends!


2008 is going to be an amazing year for all of us who love our southwestern jewelry!! The 5th Anniversary of Sincerely Southwest is coming up March 8th and 9th!!! Not only do we have a wonderful Today's Special Value, but so many additional exciting things have been planned in honor of this special event!! I can't tell you how much I appreciate my QVC team of merchandisers, Lisa, Allison, Jessica, Katie and Ruth!! As a result of some great brainstorming, I really feel this anniversary show will be our most colorful, exciting show, with more great new items than ever!! Out of all of the new design concepts I shared with the team, they challenged me to select my favorite five new collections to premiere throughout the day, and, of course we are introducing many additions to our favorite current collections! You won't want to miss our new auto-delivery program, and Bill and I will share with you our new collaborative design, inspired by a very special piece Bill purchased for me at the Santa Fe Indian Market.


Many of you are probably thinking you have seen me on QVC for many more than five years, and you're right!!! I have been coming to QVC for 14 wonderful years, and my husband Bill has been bringing southwestern jewelry to QVC for 20 years. So you can imagine we have quite the celebration planned for the 20th Anniversary of Southwestern Jewelry in May 2008!!! Our Southwestern Jewelry shows feature designs which capture the culture, symbolism, and traditional colors of the southwest. I will keep you updated on the big event as we get closer to the date!


Bill and I just returned from three powder filled days of skiing and re-charging in Vail. Lost in the quiet splendor of the pristine Rocky Mountains, far away from our busy day to day, we were able to stop and reflect on how blessed we are. Among our blessings is our relationship with QVC. It is through our many years with QVC that our business has evolved in so many ways. QVC has provided the opportunity for me to share with you the many things we cherish about life in the southwest, and I am always inspired by your special stories and product requests. Through QVC we have brought you into our home, to Santa Fe Indian Market, to the Albuquerque Balloon Fiesta, and on an 8 day road trip along America's main street, RT. 66, from Amarillo to Santa Monica!! I can't wait to see what's around the bend for us all in the future!!!


The jewelry we craft has definitely evolved over the years!!! Five years ago, QVC encouraged me to premiere my personal signature designs in the first Sincerely Southwest Jewelry by Carolyn Pollack show. I had always wanted to bring my own unique designs to you, our QVC collector, and the time had arrived when we were all ready for it!! Through Sincerely Southwest, I share with you statement pieces that represent my sense of style, which is obviously influenced by the natural, colorful beauty of the southwest, and a very vibrant approach to life!! I bring you collections within Sincerely Southwest that are designed to be worn together, or if you prefer, mixed and matched. It is all about expressing yourself in your uniquely beautiful way!


With all of these new designs comes a need for a higher level of craftsmanship. Bill and I are so proud of the skill and commitment of our Relios Team, and nothing made us happier that to design and relocate our family of 175 fine craftspeople into our new Albuquerque production facility in 2007! It is considerably larger, and much more comfortable and efficient. It is our goal to provide a facility where we can all be proud of what we do, a place where we will continue to grow and thrive professionally and personally.


Well, I should get back to my new Design Studio and the amazing stones Susan and I picked up at last month's Tucson Gem and Mineral Show.! I hope you are able to join me in celebration on March 8th and 9th!!


I would be delighted to hear from you if you have a moment to write!!


Sincerely,
Carolyn Pollack