Blogs

The Pulse of Color

by on ‎03-07-2012 02:33 AM

I recently had the opportunity to attend Benjamin Moore’s Color Pulse 2013. This is always exciting, because they travel the world looking for the latest themes and ideas that they think will influence color trends for the next year. Color is the second strongest emotional trigger, so whether we’re aware of its influence on our lives or not, the affects are real and powerful.

Benjamin Moore identified four major themes that are currently affecting style and color: Flow, Cycle, Animate, and Connect. These four themes intersect—creating a relationship that occurs through the convergence of place, time, and ideas—creating new potential.

Flow
In this context, flow is about reshaping color and texture of the past and reintroducing it, creating a look that is both old-fashioned and modern. Flow also gives a sense of comfort and familiarity. Think of your grandmother’s crocheted doilies and lace scarves, only now introduced in home furnishings such as knit pendant lamps. Or picture furniture wrapped in a crocheted doily. A hand-knit cover for your favorite chair or bench.

Granny LampBlue Knit Chair

The past will be reinvented with all the comforts of handmade, and will serve as a strong inspiration for home décor, with details and deliberate use of high saturation of colors such as purple, pink, yellow, orange, and green.

Cycle
Another way to think of cycle is re-cycle. The things that once were disposable will be renewed. You can repurpose elements such as old jeans—cut, sewn, or woven—to create something new, like rugs, slipcovers, pillows, or other playful items. By combining unusual color and materials, a new brilliance will emerge in unexpected, creative ways. The juxtaposition of style and color is a good example of how these new interpretations can make a room delightful.

Pink ChairDenim Rug

Animate
When I think of animation, the first thing that comes to mind is cartoons. They always make me smile. And that’s what the idea of Animate in this context is all about; a quiet happiness that simply assumes its natural place in our lives. My own home has been carefully styled to make me happy. It’s about creating spaces that give us permission to escape the everyday through bold and dynamic color.

Room In A BoxPurple Design

Connect
When the old and new come together, they often direct our attention to see things in a new light. What was once obvious sometimes becomes such a part of our lives that we no longer even see it. But when we add new things around it, suddenly the old is illuminated. A good example would be the old Watt & Shand department store here in Lancaster, PA. It wasn’t until it was transformed into a new convention center with modern architecture built around it that the old building became so obvious.

LancasterOld Lancaster

Intersection
Where we’re headed for color and design in 2013 is a wonderful intersection of place, time, and ideas directing us to the future. As Benjamin Moore summarized, the “old and trusted” themes flow and evolve, creating new options with a sense of grounding and security. Things that may seem useless become the inspiration for a new life; a cycle of innovation and consideration. The need for an escape from adult life draws us to the animated, whimsical times of childhood, filled with color and delight.

It’s this juxtaposition of virtual and real worlds that are developing dependence as we question our surroundings and their connection to our lives.

So now it’s your turn. Find the inspiration of happiness from your childhood and your old castaways, and combine it with your favorite new ideas. But be sure to add the most important element: COLOR. Saturate your life with the colors that make you smile and I guarantee you will find life far easier to enjoy. Now I’m off to look for ways to add my childhood color of purple to my living spaces. Where did I last see my knitting needles?

Be blessed,
Sharon Hanby-Robie, ASID