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Your trust means the world to me. Do you trust your makeup? Trust it to last from breakfast to bedtime? Through errands and meetings? From up close and personal to over the Internet as you FaceTime^® with family? Do you trust your makeup to be more than makeup? To look like you, but better? To nourish your skin, your lashes, your lips to more than color? Do you trust your makeup to help boost your confidence? To make you smile when you catch a glance of yourself in the coffee shop window as you sneak out for a quick break? To give you that assurance that when you are meeting someone for the first time, they are seeing you at your best?

This Today’s Special Value® is a collection of more than makeup, it's a collection you can trust to help you look and feel your most beautiful. I am so excited! When you get this home, you will experience four products that will instantly transform the appearance of your skin, your lashes, and your lips with our best of antiaging ingredients. IT is amazing!

Let’s start with Your Skin But Better™ CC+ Cream with SPF 50+ … Your full-coverage foundation, SPF, anti-aging serum, hydrating moisturizer, color corrector, skin-brightener and pore minimizing primer all in one effortless step!!

Good things come in small packages…unless we are talking about SUPER SIZE! For the first time, CC+ Cream is available in a super size, just for you! Making a TSV® really feel “special” is important to us because you are special and deserve products that make you feel that way!

CC+ Cream is everything we are known for at IT Cosmetics…and then some! Instantly, you will protect your skin with SPF 50+ sunscreen. Instantly, you will experience hydrating full coverage that will not only color correct your skin but also brighten and blur away the look of fine lines, wrinkles, and pores. Instantly, your skin will look younger, more radiant, and evenly perfected looking!

Because this CC+ Cream is from IT, you can trust that it is full of anti-aging ingredients. We developed this cream starting with an anti-aging serum, infused with peptides, niacin, hydrolyzed collagen, silk, hyaluronic acid, and vitamins A, C, and E. It truly is Your Skin But Better!

Supersize CC+ PLUS the brand new Heavenly Luxe™ Plush Paddle Foundation Brush means that covering your skin is a luxury experience of Brush Therapy! Smooth coverage from hairline to décolletage with a brush designed to do the work for you!

Next, let’s talk Tightline™...Tightline WATERPROOF!

It takes the place of your eye liner, lash-enhancing serum primer and 12-hour waterproof mascara all in one step!

Tightline has really taken the beauty industry by storm because it is the combination of product and technique in a simple step. “Tightlining” is something that makeup artists do to create the look of a full lash line, taking a tiny brush and laying pigment down between each and every lash. Tightline has taken that concept and created a formula and brush that does that technique for you! The unique brush gets to the base of the lash, to coat the entire lash from root to tip, not just the top half like a traditional mascara wand. The magic of Tightlining happens when you press the brush along your lash line. That simple motion lays product down, creating that super-fine line that gets between every single lash. As we get older, so many of us lose some lashes along the way! Tightline instantly creates the illusion that you have a complete lash line again!

Because this is from IT, you can trust this is more than a mascara primer. Infused with peptides, biotin, collagen, jojoba, and vitamins (to name a few!), your lashes will be nourished as they are primed for mascara – or you can wear alone! It really is up to you!

And now we’ve created Tightline Waterproof – waterproof! Trust IT for your daughter’s wedding or the rainy date night. Trust IT for your pool party (if summer ever gets here!) or the super-romantic blockbuster that is sure to make you cry! Trust IT for everything life brings because your lashes can handle it!

And there is still one more brand NEW product! For the first time ever, you will experience CC+ Lip Serum! What makes it CC+ you ask? This is your hydrating lip gloss, your color-correcting lip color, and anti-aging lip treatment in a beautiful formula that will truly give you your lips but better looking. With so many options when it comes to lip color, we have worked really hard to give you the instant benefit of hydration and great color along with the long term feel of great lips! At IT, we believe that lip gloss should never be just a lip gloss!

IT is so much more than makeup. We work so hard to earn your trust with each and every product we create. And with this Today’s Special Value, we're offering you the best of what we do–innovative formulas, anti-aging treatments, and full coverage that give you your skin but better. From one IT Girl to another, let’s make this your most beautiful spring ever!

Have a question for me and my team? Leave it in the comments section below and check back all day Monday, 3/10, to see the answer! Plus, if you can't watch the shows, check out the on-air presentation video on the product page Monday!

XOXO Jamie